What Is The BEST Way To Deliver Your Online Course?

Sarah Cordiner|11 August 2022

I’ve seen people publish a PDF and some slide printouts, and call it an ‘online course’.
A PDF is not an online course and you’ll get 100% refund requests if you even attempt to call it one, even if it is amazing.

I mean, ask yourself this question… if you paid to attend a course that essentially had no instructor and you were just given some documents to read, you may as well have borrrowed a library book instead, right?

A ‘course’ combines a number of different delivery methods – and here are just some….

videos, downloadable files, quizzes, assignments or practical exercises, audios, live training, a social learning community.

For online courses, aim to have at least 70% of your content delivered by short, straight-to-the-point videos, where each video answers one specific question, gives one specific tip or solves one specific problem.

The other resources should be seen as SUPPORTING content that compliments and adds to the content in the video – they shouldn’t replace video.

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