Speak Yourself Rich: How To Become a Sought-After Speaker, Workshop Host & Podcast Guest

Speak Yourself Rich: How To Become a Sought-After Speaker, Workshop Host & Podcast Guest

Speak Yourself Rich: How To Become a Sought-After Speaker, Workshop Host & Podcast Guest - sarahcordiner.com

If you’ve ever dreamed of stepping onto a stage, grabbing a microphone, and speaking yourself rich — you’re in the right room, my friend.

Welcome to Speak Yourself Rich — your how-to guide on getting discovered as a professional speaker, booking more paid and free gigs, using tech to leverage every room, and turning talking into a profitable part of your business.

This article is based on the live workshop transcript you provided, shaped and polished into a 1500-word SEO blog using the exact phrasing and Sarah-style energy wherever possible.

Let’s get cracking’…


What We’re Covering in Speak Yourself Rich

This how-to blog will walk you through:

  • How to get yourself discovered as a speaker
  • How to get speaking gigs (paid AND free)
  • How to collect leads in the room
  • How to make money during and after your talk
  • How to use technology to automate your speaker bookings
  • How to prepare what you need to dominate the speaking industry

Whether you’re brand new or you’ve been speaking for years, this guide gives you the systems, checklists, tech, bots, and strategy to go big.


Start With the Most Important Slide in Your Deck

The very first real slide of content after your welcome and “about you” section should always be:

“Do you want to get a copy of my slide deck today? Scan here.”

This slide is your money-maker.

Why?

Because whether you’re speaking online or in the room:

👉 People will scan the QR code
👉 They will fill in your form
👉 You will instantly get hundreds of email addresses
👉 And now they’re in your world forever

This is NOT selling.
This is NOT pitching.
This is simply giving away your slides.

Event organizers rarely object — and you walk away with gold in the form of leads.

Later in this article, I’ll show you exactly how to create the QR code, the form, and the automation to send slides instantly using Tekmatix.


The Speaking Advantage: Instant Credibility

When you are positioned as a speaker, you have instant credibility.

There is something that happens in the human psyche when someone is standing on a stage. The room instantly decides:

  • You must know what you’re talking about
  • You must be important
  • You must be successful
  • You must be worth listening to

Even though we’re all just human beings with pumping hearts and bum holes, being on stage elevates you.

And THAT is exactly why speaking is one of the fastest ways to:

✔ Build trust
✔ Build visibility
✔ Build authority
✔ Build a powerful brand
✔ Build your email list
✔ Make money without pitching

Now let’s talk numbers…


Why Speaking Makes You Money Even If You Don’t Pitch

I very rarely sell from the stage.

But do you know what I’ve learned after 20 years of speaking?

I take 25% of the room as customers without pitching at all.

People come find me afterwards.
People message me.
People join Tekmatix.
People join the Legends Lab.
People buy packages, programs, bootcamps — everything.

So even if a room has 20 people, I know:

  • At least 5 will become customers
  • Tekmatix = $1,500/year
  • Legends Lab = $1,500/year with a 3-year lifetime value

That’s $7,500–$15,000 in value from a FREE talk.

That doesn’t include incoming referrals, follow-up sales, or online purchases.

For me, waiving a fee for the right event STILL results in more revenue than a small speaking fee ever could.


How to Speak for Free… Without Losing Money

Speaking for free does NOT mean “no value exchange.”

If I waive my fee, I require:

✔ Two social media posts promoting me
✔ One email to their entire list
✔ A list of the attendees (name + email)
✔ Permission to film
✔ Permission to repurpose content
✔ Permission to share the replay as a lead magnet
✔ My banner/signage permission at the event
✔ My QR code slide at the beginning and end

Event organizers say yes because they get the benefit of a free speaker — and I get thousands of dollars in lead value.

You will formalize these requirements using a Speaker Fee Waiver Agreement, which you can create using Tekmatix Contracts.


Decide Your Speaking Strategy for the Next 12 Months

You must decide:

What role does speaking play in your business model?

Are you speaking to…

  • Grow your email list?
  • Get paid speaking gigs?
  • Sell from back of room?
  • Dominate your local area?
  • Build credibility?
  • Build brand awareness?
  • Sell high-ticket?

None of these are right or wrong.
You simply need clarity.

You then set a KPI:

👉 One speaking gig per week
👉 Two stages per month
👉 Five summits per quarter

Whatever works for your model.


Understand the Sectors You Can Speak In

Each industry pays differently.
And each industry wants different styles of talks.

Here are the major speaking sectors:

Corporate

Highest pay: $2,000–$30,000 per hour

Government

High budget, long booking cycles

Universities & Education

Great opportunities, lower budget

Entrepreneurship & Small Business

Lower pay, huge opportunity for sales

Motivational & Personal Development

Often large events, medium pay

Industry-Specific Sectors

Tech, mining, finance, medical etc. → big budgets

Associations, Charities, Not-for-Profits

Surprisingly good budgets

Online Summits

Massive visibility, huge list-building potential

Your talk titles must be adjusted to the industry you’re pitching — and YES, I’m about to give you a bot that writes those talks for you…


Use the Cordiner Keynote Creator Bot to Write Your Talks

You heard that right.

You don’t need to spend days crafting keynotes.

I built the Cordiner Keynote Creator Bot to:

✔ Generate TED-style talk titles
✔ Write your openings
✔ Write your structure
✔ Write your main points
✔ Write your story prompts
✔ Write your powerful ending
✔ Rewrite your talk for each industry

All you give it is:

  • Who the audience is
  • What the topic roughly is
  • What the outcome should be

And it writes the rest.

You now have the power to produce high-level, professional keynotes in minutes — not months.


Get Found: Create a Professional Speaker Page

Event organizers need to see:

  • Your credibility
  • Your video showreel
  • Your talk topics
  • Your audience suitability
  • Your speaking photos
  • Your speaker bio
  • Your contact details

Inside Tekmatix, you already have:

👉 A pre-built Professional Coach & Speaker website
👉 Two full speaker page templates
👉 Space to list all topics
👉 Space for your showreel
👉 Space for your bio
👉 Space for testimonials

You simply edit the template.


Create a Speaker Showreel (Even If You Don’t Have Footage Yet)

Your showreel (aka sizzle reel) should be:

  • 1–3 minutes
  • Short clips of you speaking
  • Snippets of key moments
  • Text overlays of your topics
  • Exciting music
  • Fast-paced
  • Emotionally engaging

If you don’t have footage:

👉 Film every talk from your phone
👉 Use a tripod
👉 Use a lapel mic
👉 Collect audience reaction clips
👉 Capture “in the room” energy

Then use Descript or CapCut to edit it.


Create Your Speaker Kit (Your Speaker CV)

Inside your Canva templates (provided in your workshop), your speaker kit should include:

  • A 2-page speaker bio
  • Your talk titles
  • Your credentials
  • Testimonials
  • Contact links
  • High-resolution images
  • Your speaking topics

You will use this when pitching yourself to:

  • Corporates
  • Event organizers
  • Networking groups
  • Government departments
  • Industry associations

How to Capture Every Lead in the Room (The QR Code Method)

This is the moneymaker.

Here’s how to set it up:

1. Create a Form

  • First name
  • Email
  • “Get my slides now” button

2. Create a QR Code in Tekmatix

  • Connect it to your form
  • Download it
  • Add it to your slides

3. Create an Automation

When they fill the form:

✔ They are tagged
✔ Added to your CRM
✔ Added to your lead pipeline
✔ Scored
✔ Sent an email with your slide deck instantly

Now imagine:

50 people in the room
→ 50 new email subscribers
→ 50 people tagged
→ 50 leads
→ 50 future customers

Every. Single. Time.


How to Find Speaking Gigs (Paid and Free)

Method 1: Manual Searching

Search Google for:

  • “Entrepreneur events [your country]”
  • “Industry conference [topic]”
  • “Summit [industry]”
  • “Call for speakers [location]”

Add every event to your Speaking Gigs Google Sheet.

Method 2: The AI Agent Method

You can use ChatGPT’s Agent Mode to:

  • Search the internet
  • Find events
  • Identify organizers
  • Add them to your Google Sheet
  • Trigger automations

This is still glitchy, but powerful.

Method 3: Speaker Bureaus

Great for corporates — but many require exclusivity and take commissions.

Method 4: Contact Organizers Directly

Use:

Event organizers expect outreach.

Do NOT wait for them to find you.


Pitch Yourself Automatically Using Tekmatix

Inside your account is a workflow:

👉 Speaking Opportunities: Cold Outreach & Follow-Up

This workflow:

  • Sends your pitch
  • Waits 30 days
  • Follows up
  • Waits 90 days
  • Follows up again
  • Continues forever

You stay top of mind.
Organizers book months in advance.
This keeps you on their radar.


Monetize the Room Using Tap-and-Pay (Tekmatix App)

The Tekmatix mobile app turns your phone into:

👉 A tap-and-pay EFTPOS machine

Sell:

  • Books
  • Merch
  • Coaching
  • Memberships
  • Programs
  • Workshops

Right from the room.

Cha-ching.


Your Homework: Choose Your Top 10 Dream Stages

Write down:

  • Your top 10 dream events
  • Your top ideal industries
  • Your top corporate clients
  • Your top summits

Then APPLY.

Use your:

✔ Speaker page
✔ Speaker kit
✔ Showreel
✔ Keynote titles
✔ Pitch workflow

No one is coming to tap you on the shoulder.
You must knock on the door.


The Final Step: Repurpose Every Speaking Gig Into Ongoing Cash Flow

Record EVERY talk.
Use the footage to:

  • Create reels
  • Create YouTube videos
  • Create ads
  • Create your showreel
  • Extract social media content
  • Build lead magnets
  • Create evergreen funnels
  • Sell the recording
  • Build authority forever

A 60-minute free speaking gig can produce:

✔ Thousands of leads
✔ Thousands in sales
✔ Months of content
✔ Endless brand visibility

That’s how you Speak Yourself Rich.

Get the full workshop recording here – https://workshop.sarahcordiner.com/speakyourselfrich

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