What Does An ‘Automation’ Look Like?

What Does An ‘Automation’ Look Like?

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What does an automation look like?

Have you ever seen one of these?

This is called an ‘automation’ or a ‘workflow’, and it is a way of setting a sequence of actions inside a business platform to make technology run your business for you, on auto-pilot.

You can set the automation to ‘fire off’, when a customer opts in to a freebie, or buys a product or service from you, fills in a form or many other actions.

Then, you can tell the system to do an endless array of other tasks for you, such as grant them access to a product, send an email, tag them, move them to a certain stage in your sales pipeline and much more.

EVERY business should at LEAST have the following automations:

  1. A ‘Welcome’ email sequence when somebody opts in to your email list
  2. An ‘Ongoing Nurture Sequence’ to keep your list enagaged
  3. A product/course/service sequence that delivers the product, grants automatic access, check-ins in with them to increase completion rates collects reviews and upsells at the end

This is the secret to getting your time freedom back in your business, getting epically organised and reducing the huge costs of staffing.

If you want to learn how to make these (and it is insanely simple on TekMatix), you can join my ‘Workflows That Wow’ workshop here:

Workflows that WOW

 

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