LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
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How to Create a Mid-Year Offer That Brings Cash Into Your Business This Week
If you think creating a mid-year offer is going to take too much time, here is the truth you may need to hear today: If you do not have time to make money in your business, what exactly are we doing here, friend? I say that with love, but also with my business coach hat…
How to Connect Claude to Tekmatix and Stop Losing Customers to Confusion
If you have ever lost customers because they assumed your tech “couldn’t do the thing”, you probably do not have a software problem. You have a clarity problem. And possibly a connector problem. And very likely a communication problem. This matters more than most business owners realise because one tiny misunderstanding can quietly create cancellations,…
How to Improve Business Visibility: 22 Practical Marketing, Retention and Productivity Strategies
Ever feel like you have been “working all day” but, by the end of it, you cannot actually prove what moved the needle? You know you were busy. You answered messages. You fixed things. You created content. You had calls. You chased tasks. You probably opened 47 tabs, made three coffees, forgot to eat properly…
How to Audit Your Business Systems and Stop Silent Revenue Leaks
You’re not bad at marketing. You might just be drowning in messy systems, confusing offers, broken links, unclear pricing, outdated templates, poor follow-up and too many moving parts that are quietly leaking cash from your business every single day. And here is the annoying part. Most of these revenue leaks are not dramatic. They do…
How to Create AI Videos With Syllaby: A Practical Content System for Business Owners
You are probably sitting on a content machine. But here is the thing. If you use it like a toy, you will get toy results. That is the mistake I see many business owners making with AI content tools. They log in, press a few buttons, create one random video, post it somewhere, then wonder…
How to Set Up Claude Code, VS Code and AI Tools for Business Owners
If you’re trying to get Claude Desktop, Claude Code, VS Code, Node.js, the Claude Chrome extension, Cowork, connectors, folders and random partner portals to all behave nicely in your brain, welcome to the circus. And I say that lovingly. Because for most business owners, the issue isn’t that AI is too hard. The issue is…
How to Learn Claude and AI Agents by Building Real Business Assets
If your team is “studying AI” but not actually building anything with it, you are basically doing CrossFit by reading the instruction manual. Lovely. Inspirational. Completely useless for your muscles. And this is exactly where so many business owners, entrepreneurs, course creators, coaches, consultants and teams are getting stuck right now. They are watching videos…
How to Get Free Traffic From AI, Content Marketing, and a Simple Link Page
One of the biggest mistakes I see business owners making is creating lead magnets… And then hiding them. They spend hours creating a free guide, checklist, webinar, template or resource. And then wonder why nobody is downloading it. Well… If nobody knows it exists, it can’t collect email addresses. 1️⃣ Your Lead Magnet Needs Visibility…
HOW TO GET MORE CLIENTS BY LETTING PEOPLE BOOK A CALL WITH YOU
One of the easiest ways to get more clients is also one of the most overlooked. People can’t buy from you if they don’t know how to talk to you. And it still amazes me how many business owners don’t have a clear way for people to book a call with them. Let’s be honest….
Why Most Business Owners Overcomplicate Success (And How to Simplify It)
MOST BUSINESS OWNERS AREN’T FAILING… THEY’RE JUST OVERCOMPLICATING EVERYTHING I’m gonna lovingly call some of you out right now… You say: “I need to do social media content.” And suddenly it turns into: 👉 Research for 4 weeks👉 Buy 17 books👉 Watch 42 YouTube videos👉 Rebrand your entire business👉 Adopt a rescue cat👉 Get distracted…