my latest articles

Join My Email Community (FREE!)

Subscribe to get up to date tips, strategies and guidance on creating online courses, commercialising your expertise, and creating and publishing your own profitable education-based products and services.

Something went wrong. Please check your entries and try again.
course starter kit combo

Get Sarah's FREE Course Creation & Business Growth Training

How to Master Sales Without Feeling Salesy or Pushy

https://youtube.com/shorts/Vf52xee2hHs Sales isn’t about being a shark in a suit; it’s about connection, passion, and purpose. 👉 Reflect today: Are you holding back from selling ...
Keep reading

Visibility Hacks: Borrow Audiences, Book Gigs, and Automate Outreach

https://youtu.be/s6MAw2rzQ30 Want to be known, seen, booked, and trusted — faster than any Facebook ad could ever achieve? 👉 Reflect today: Are you waiting to ...
Keep reading

Conversion Rate, Revenue Goals & Scaling Math: What Every Founder Must Know

https://youtu.be/Qxlq6y_9Yq4 Scaling isn't about more chaos. It's about more outcome with less input — and yes, it’s completely possible. 👉 Reflect today: Are you actually ...
Keep reading

My SaaS Startup Story: PPE, Pickled Asparagus & 754 Clients in 12 Hours

https://youtu.be/o9XVbqKH7eM When life (or business) throws you curveballs, it’s how you handle the problems that determines your future. Let’s break down the genius strategy that ...
Keep reading

How to Build a Risk-Resilient Business Without Losing Your Mind

https://youtube.com/shorts/4xpsOsMIBIM Success isn’t just about the highs—it’s also about having a plan for when things go sideways. 👉 Reflect today: Are you proactively planning for ...
Keep reading

From Spam Attack to Smart SaaS: Lessons from a $34K Mistake

https://youtu.be/6h5G-J6F1f0 Here’s a personal story you need to hear if you’re launching your SaaS, or really any business: 👉 Reflect today: Are you protecting your ...
Keep reading

How to Show Up on Video Even When You’re Scared (And Why It Grows Your Business)

https://youtube.com/shorts/M0GLKUOfcVY?feature=share Let’s get one thing straight—success doesn’t mean fear-free.It means doing the damn thing anyway. 👉 Reflect Today: Are you waiting to feel ready before ...
Keep reading

How Simple Systems Create a Powerful Perception of Control

https://youtube.com/shorts/leOUXoMf5ZE If you’ve ever felt like your business is running you instead of the other way around — you’re not alone. You don’t need more ...
Keep reading

Struggling With Tech or Business Growth? Why Frustration Means You’re Winning

https://youtube.com/shorts/c3Ke4Ar46cE If you’ve wanted to yeet your laptop across the room lately, congrats—you’re growing. 👉 Reflect Today: Are you mistaking growth for failure? Here’s what’s ...
Keep reading

How to Build a Business That Loves Deep and Lawyers Hard

https://youtu.be/qTUdsTvFSHg Running a successful business isn’t just about passion and people skills—it’s about balancing love with legal. Here’s how to nail it like a pro: ...
Keep reading

Blog Like a Boss: The AI-Driven Strategy That Makes You Number One in Your Niche

https://youtu.be/O0gcsQfPl9Y Did you know that ChatGPT ranked me the #1 Course Creation Expert in the world? While my ego would love to take full credit, ...
Keep reading

How to Create a Unique Teaching Style that Stands Out

https://youtube.com/shorts/P6x0whzkdBE Your voice, your way of doing things, your journey—they’re yours alone. Let’s harness that into your courses and teachings. 👉 Reflect today: Are you ...
Keep reading

How to Overcome Fear and Start Sharing Your Expertise Online

https://youtube.com/shorts/JPUxZHOhOZc Let’s be real—putting yourself out there can feel terrifying. But here’s the truth: 👉 Reflect today: Are you letting your own brain talk you ...
Keep reading

How to Create Powerful Online Training Videos Without Overthinking It

https://youtu.be/80yYWHE6LB4 Want to create awesome video content but feel like a deer in headlights when the camera’s on? 👉 Reflect today: Are you delaying content ...
Keep reading

How to Build Wealth, Wellbeing & Business Success Without the Stress

https://youtu.be/Vw6uIUqXjyY Feeling stuck in the business hamster wheel? Wondering how others seem to make it work (even in their PJs)? 👉 Reflect today: Are you ...
Keep reading

How to Overcome Stress with Perceived Control & Resilience

https://youtube.com/shorts/nRdGAdnLuvQ Feeling overwhelmed? It’s not just the to-do list – it’s how you perceive your ability to control it. 👉 Reflect today: Are you giving ...
Keep reading

How to Scale Your Business with Zero Budget, Smart Automation & Evergreen Content

https://youtu.be/lFrB6BYcUb0 Think scaling is all about throwing cash at ads? Think again. It’s about smart systems, consistency, and a dash of fearless personality. 👉 Reflect ...
Keep reading

The Power of Simple Membership Models: Your Expertise is Enough

https://youtube.com/shorts/urfVDwsWuoc Think you need fancy bells and whistles to create a membership? Think again! 👉 Reflect today: Are you overcomplicating your membership offer, when the ...
Keep reading

How to Build a Funnel Yourself (and Take Control of Your Business!)

https://youtube.com/shorts/ueWTNruVkrs I’ll never forget the time I paid $25,000 AUD for someone to build my first funnel—only for them to ghost me. But you know ...
Keep reading

The Secret to Progress? Patience + Consistency

https://youtube.com/shorts/u3jHzp3shDE Let’s stop overthinking it: if you're showing up, tweaking, testing, and tracking — you are making progress, even if it's not instant. 👉 Reflect ...
Keep reading

How to Master Your Calendar: Boost Productivity and Take Back Control

https://youtu.be/Xt92WBsqVBU If your calendar feels like a public buffet and you’re constantly saying “there’s never enough time”…That’s not a time problem.It’s a control problem. 👉 ...
Keep reading

How to Activate Sales on Autopilot Every 90 Days (Without Chasing or Chewing Your Own Leg Off)

https://youtu.be/nGMDaykrHpc Imagine this:Sales ping into your inbox while you're off sipping piña coladas or binge-watching Bridgerton.Not because you hustled harder—but because you automated smarter. 👉 ...
Keep reading

How to Turn Chaos into Calm with One Simple Shift (And a Free AI Strategist to Help You Do It)

https://youtu.be/7Bw9yYBH_4g Overwhelm isn’t caused by too many tasks — it’s caused by the wrong tasks… and no clear path forward. 👉 Reflect today: Are your ...
Keep reading

What’s a “Good” Conversion Rate? Let’s Talk Real Numbers

https://youtube.com/shorts/xdFLQtbjQAk In 2025’s online business world, knowing what’s normal can keep you from spiralling into “Why isn’t this working?!” meltdown mode. 👉 Reflect Today: Are ...
Keep reading

How to Set Up a Tech-Ready Funnel for Free Lead Magnets in 3 Simple Steps

https://youtu.be/-k8riBLDQbA Tech doesn't have to be terrifying.Funnels don't have to be fancy.And sales pages definitely don’t have to involve emotional breakdowns or lawsuits (although… I’ve ...
Keep reading

Perfection is Procrastination in a Fancy Hat

https://youtube.com/shorts/7EN9U_vQeDM Yes, you heard me.I’ve watched so many talented people fail — not because they weren’t good enough……but because they waited too long.Tinkered too much.Polished ...
Keep reading

What Is an IP Framework—and Why You Need One

https://youtube.com/shorts/uKzz7uwkRH0 Your expertise is gold—but how do you package it to stand out and show you mean business? That’s where an IP framework comes in! ...
Keep reading

The Power of Blogging: Free Traffic That Lasts

https://youtube.com/shorts/DSSMYp76EqY Did you know that while social media is powerful, it might only represent a fraction of your website traffic? Over 80% of my traffic ...
Keep reading

How to Automate 75% of Your Business and Get Your Time Back (Without Hiring a Huge Team)

https://youtu.be/bW4g-IykwcI Feel like you're juggling flaming swords just to keep your business afloat?You’re not broken — you’re just doing too much manually. 👉 Reflect today: ...
Keep reading
13 CRITICAL RED FLAGS You MUST Check BEFORE Picking a CRM or Software For Your Business - sarahcordiner.com

13 CRITICAL RED FLAGS You MUST Check BEFORE Picking a CRM or Software For Your Business

If you’re a business owner, your CRM and business platform isn’t just software.  It’s your digital headquarters, the heart of your entire business. Choose the ...
Keep reading

Free Gift

Get access to 40+ of my online courses plus monthyl live calls with me ! Join The Edupreneur Academy!

Download e-copies of ALL of my published books, as well as enjoy UNLIMITED access to 40+ of my online courses, tutorial videos and templates, as well as live coaching calls with me... and MORE!