Want to Build a Low-Risk, Highly Sellable Business?

Sarah Cordiner|2 December 2024

One of the biggest lessons I’ve learned: Don’t rely on just a few big clients. 💡

👉 Reflect today: Is your business dependent on just one or two massive clients or a single location?

Here’s why diversification is key:

Spread the Risk
In 2014, I lost $2.7 million and 21 employees in a single day because one government fund ceased early. It was a bad day! 😬 A highly valuable business has many clients, not just a few big ones, and multiple industries—so no single customer can derail your business.
Don’t Get Stuck in One Market
A business that relies on a single geographical area is at risk. Imagine a disaster hitting that region, and suddenly your buyers can’t buy. Diversifying your customer base makes your business more resilient. 🌍
Build a Bulletproof Business
The more clients you serve in various industries and locations, the safer and more scalable your business becomes. Spread your eggs across more baskets to create long-term success. 🎯

💡 Want to learn how to diversify and scale?

Join Legends Lab: www.sarahcordiner.com/legends/

#BusinessGrowth #RiskManagement #DiversifyForSuccess #LegendsLab #SarahCordiner #ScaleYourBusiness

Sarah x

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