LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
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Finding Your Focus: The One Big Thing Method for Clarity and Success
Feeling overwhelmed by endless to-dos and ideas? Here’s a powerful approach to prioritize and stay on track: 👉 Reflect Today: What’s your one big goal for the year, quarter, or month? Here’s how to use it to filter out distractions: 3 Steps to Zero in on Your OBT (One Big Thing) 1️⃣ Identify Your OBT…
🐨 Stand Out & Build an Unforgettable Brand by Turning Up the ‘Real’ You! 🐨
Want to make a lasting impact in your industry? Sometimes it’s all about showing up as you—quirks and all! Here’s how embracing your unique personality traits can set your brand apart: 👉 Reflect Today: What makes you, you? Can you turn up the volume on those characteristics to build a truly memorable brand? 3 Ways…
You Cannot Overpost. You Cannot Overshare. That’s a Myth.
Let’s clear this up properly. 1️⃣ More Content Is Not a Problem. It’s an Advantage. Does it matter if you publish content as well as what your content creator is doing? No. The more the merrier. More content means: I would rather have 10 opportunities for someone to find me than two. Every single time….
What Do You Actually Want to Be Known For?
This matters more than most people realise. 1️⃣ Decide Who You Are Claiming to Be I’ve committed, very deliberately, to being known as that tech, AI and automation training lady. That’s the lane.That’s the flag in the ground. So ask yourself:What do you want people to say when your name comes up? “Oh, you need…
What’s Actually Happening on Social Media in 2026 (And Why You Can’t Ignore It)
Let’s get real about the landscape. 1️⃣ Social Media Is No Longer Optional 69% of the world are now active social media users. That’s nearly 6 billion people on an 8-billion-person planet. If you are not on social media as a business owner, you are actively opting out of access to over half the planet….
Pick Your Hero Product (And Stop Confusing the Market)
Let’s make a decision today. 1️⃣ You Need One Hero Product Pick one hero product and commit to it for the next 12 months. Not five.Not “a few things”.One. Because here’s the truth. It takes at least 18 months of talking about your thing to a cold audience before they even understand what you do….
Why Raw Beats Polished in Marketing Right Now
This is one of the biggest mindset shifts people need to make heading into 2026. 1️⃣ Polished Content Is Falling Behind Anything that looks overly edited, scripted, or produced is underperforming right now. Not because it’s bad.But because it feels distant. A shaky phone video where you say:“Hey guys, I woke up with gastro and…
How to Create Your Content Without Overwhelm (One Week at a Time)
This is where most people overcomplicate things and then… do nothing. So let’s simplify it. 1️⃣ Do NOT Try to Create 365 Days of Content at Once You don’t need a year’s worth of posts sitting there. You need one week. Five posts.That’s it. Momentum beats perfection every single time. 2️⃣ Stay in the Same…
🎥 Embrace the Camera: Shine Bright and Share Your Story with Joy!🎥
Most people feel more fear about getting on camera than they do about many other life challenges—even public speaking! Here’s the good news: being on camera is a skill anyone can learn. Here’s how to ease those nerves: 👉 Reflect Today: Are you letting camera fear hold you back from sharing your message? Let’s overcome…
“I Don’t Know What to Post” Is No Longer a Valid Excuse
I’m going to say this with love… and a little sass. 1️⃣ If You Say “I Don’t Know What to Post”… You’re Lying to Yourself Not because you’re lazy.But because the work is literally done for you now. You just generated 365 content ideas in minutes. That excuse? Gone. 2️⃣ Structure Turns Content Into Fun…