LATEST ARTICLES BY SARAH CORDINER
Ā
Published author and qualified industry leader in education & course creation
Subscribe above to join my email community for up to date tips, information and guidance from me on creating online courses, education business development, education leadership, commercialising your expertise and creating and publishing your own profitable education-based products and services.
šØ Stand Out & Build an Unforgettable Brand by Turning Up the āRealā You! šØ
Want to make a lasting impact in your industry? Sometimes itās all about showing up as youāquirks and all! Hereās how embracing your unique personality traits can set your brand apart: š Reflect Today: What makes you, you? Can you turn up the volume on those characteristics to build a truly memorable brand? 3 Ways…
You Cannot Overpost. You Cannot Overshare. Thatās a Myth.
Letās clear this up properly. 1ļøā£ More Content Is Not a Problem. Itās an Advantage. Does it matter if you publish content as well as what your content creator is doing? No. The more the merrier. More content means: I would rather have 10 opportunities for someone to find me than two. Every single time….
What Do You Actually Want to Be Known For?
This matters more than most people realise. 1ļøā£ Decide Who You Are Claiming to Be Iāve committed, very deliberately, to being known as that tech, AI and automation training lady. Thatās the lane.Thatās the flag in the ground. So ask yourself:What do you want people to say when your name comes up? āOh, you need…
Whatās Actually Happening on Social Media in 2026 (And Why You Canāt Ignore It)
Letās get real about the landscape. 1ļøā£ Social Media Is No Longer Optional 69% of the world are now active social media users. Thatās nearly 6 billion people on an 8-billion-person planet. If you are not on social media as a business owner, you are actively opting out of access to over half the planet….
Pick Your Hero Product (And Stop Confusing the Market)
Letās make a decision today. 1ļøā£ You Need One Hero Product Pick one hero product and commit to it for the next 12 months. Not five.Not āa few thingsā.One. Because hereās the truth. It takes at least 18 months of talking about your thing to a cold audience before they even understand what you do….
Why Raw Beats Polished in Marketing Right Now
This is one of the biggest mindset shifts people need to make heading into 2026. 1ļøā£ Polished Content Is Falling Behind Anything that looks overly edited, scripted, or produced is underperforming right now. Not because itās bad.But because it feels distant. A shaky phone video where you say:āHey guys, I woke up with gastro and…
How to Create Your Content Without Overwhelm (One Week at a Time)
This is where most people overcomplicate things and thenā¦ do nothing. So letās simplify it. 1ļøā£ Do NOT Try to Create 365 Days of Content at Once You donāt need a yearās worth of posts sitting there. You need one week. Five posts.Thatās it. Momentum beats perfection every single time. 2ļøā£ Stay in the Same…
š„ Embrace the Camera: Shine Bright and Share Your Story with Joy!š„
Most people feel more fear about getting on camera than they do about many other life challengesāeven public speaking! Hereās the good news: being on camera is a skill anyone can learn. Hereās how to ease those nerves: š Reflect Today: Are you letting camera fear hold you back from sharing your message? Letās overcome…
āI Donāt Know What to Postā Is No Longer a Valid Excuse
Iām going to say this with loveā¦ and a little sass. 1ļøā£ If You Say āI Donāt Know What to Postāā¦ Youāre Lying to Yourself Not because youāre lazy.But because the work is literally done for you now. You just generated 365 content ideas in minutes. That excuse? Gone. 2ļøā£ Structure Turns Content Into Fun…
How to Use Agent Mode to Do the Boring Stuff For You
This is where things start getting spicy. 1ļøā£ Agent Mode Is Not the Same as a Normal Chat If youāre on a paid ChatGPT plan, you can switch into agent mode. This is not ātext in, text outā.This is action. An agent can open files, click buttons, paste data, and do the admin work you…