LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
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How to Use Free Webinars to Build Authority and Generate Leads on Autopilot
Want to position yourself as the go-to expert in your field AND bring in a steady stream of leads all year round? The answer is simple: run free training sessions. 👉 Reflect Today: When’s the last time you hosted a live webinar to showcase your expertise and serve your audience? If the answer isn’t “this…
Your Lead Magnet Is Your Free Trial!
Remember, your lead magnet is your free trial—a taster of YOU! It’s designed to convince people to buy your paid product without adding extra layers of complication. 👉 Reflect today: Are you using your lead magnet effectively to showcase your expertise? Here’s what to keep in mind: Your Marketing Is Your Free TrialFor most products…
Winning Strategy: How Industry Awards Can Elevate Your Brand and Build Trust!
👉 Reflect today: Are you leveraging the power of industry awards to elevate your authority and visibility? Here’s why industry awards are a game-changing marketing strategy—and how to get started: 1️⃣ Awards Build CredibilityImagine being introduced as “Sarah Cordiner, Female Entrepreneur of the Year”—instant wow factor! Industry awards, no matter how niche, enhance your reputation…
Should You Use Free Trials or Let Your Marketing Do the Work?
Your lead magnet is your free trial! It’s the taste of your expertise that builds interest and convinces potential buyers to invest in your paid offers. Adding a full free trial can over-complicate things unless it’s for a high-ticket item. Here’s how to make your marketing work as that “taster” for everyday products. 👉 Reflect…
Pricing Your Membership? Here’s a Simple Rule to Get Started!
If you’re struggling to price your membership, here’s a rule of thumb that applies whether you’re targeting individuals or large corporations. It keeps things straightforward and appealing to potential members, and it can help create consistent revenue for you. 👉 Reflect Today: What would it cost for someone to spend an hour one-on-one with you?…
Fuel the Fire: Double Down on What Works
Did you know that some of the most successful blog posts on your site could be years old? Vintage content, as I like to call it, often continues to bring in traffic—and Google Analytics can tell you exactly which ones are doing the heavy lifting. 👉 Reflect today: Are you leveraging the success of your…
Master Your On-Camera Presence: The Secret to Engaging Video Presentations
👉 Reflect today: Have you ever watched yourself back on video to see what’s working and what’s not? Here’s How to Improve Your Video Presence: 1️⃣ Notice Your Speaking StyleWatch your own videos and pick up on your natural speaking habits.Do you talk too fast? Use filler words? Self-awareness leads to improvement. 2️⃣ Identify &…
Looking to Grow Your Business? Speak on Stages for Free Marketing!
Standing on someone else’s stage is one of the best ways to hack audience growth. Imagine the time and cost savings—you’re gaining exposure without spending a penny on ads, and you’re meeting real people who are far more likely to convert than online clicks. Here’s why this strategy is gold: 👉 Reflect Today: Where could…
Want Seamless Onboarding? Here’s How to Set Up Client Workflows That Work
Automating your onboarding process can save time and ensure every new client feels supported from day one. Here’s how to map it out and make sure your tech handles the rest! 👉 Reflect Today: Are your workflows guiding clients smoothly through their journey with you? Here’s how to automate with ease: 3 Steps to Build…
The 90-Day Sales Reactivation Automation: How to Increase Sales on Autopilot Every 90 Days (with Just 9 WORDS)
How 9 Little Words Could Earn You 7-Figures on AUTOPILOT…. Imagine having a sales system that automatically re-engages your leads every 90 days — without you having to lift a finger. This is exactly what the 90-Day Sales Reactivation Automation can do using a simple yet powerful Nine-Word Email. Originally inspired by Jim Rohn’s concept…