LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
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How I Got My First $1 Million Worth of Corporate Contracts
When I first rocked up in Australia from Europe in early 2012, I had no contacts, no clients, no connections and no income. I knew that in order to start up a business (let alone in a foreign country), that I was going to need to meet people and infiltrate my sector as fast as…
Time is money – and tech can save you a bunch of both!
Time is money – and tech can save you a bunch of both! Time is the only thing we can’t get back. If you were to save up to seven hours per day of your own time or your staff’s time, you’re going to be saving 1, 820 hours a year. But if you time…
Dedication and Automation are Secrets To Success
Step-by-step and automation = big results in your business. You could be saving over 5 hours a day (more than 80% of your work time) by simply turning on some automation, switching on an AI Bot Assistant to manage customer enquiries and calendar bookings for you, and using tech better. If you want massive results…
The 3 BIGGEST Mistakes Entrepreneurs Make Before Creating a Course, Coaching Program or Membership
The 3 BIGGEST Mistakes Entrepreneurs Make Before Creating a Course, Coaching Program or Membership Honestly though… after over 15 years as a Course Creation Coach and business educator, I’ve seen these 3 things completely decimate potentially amazing course creation businesses. Don’t fall down these 3 common traps…. #coursecreation #coursecreator #edupreneur #coursecreationtips #createonlinecourses #coachingtips #businesscoach #businesstips
This is why your course or training isn’t selling…
The ‘consumer’ of your course content, isn’t always the person paying for it! Your sales offer needs to talk to the person PAYING for the training, not the person who is going to be the student on the training. This is especially the case for professional development, B2B and corporate training. Watch this video for…
The 5 steps to create a lead magnet to grow your email list
Q: How do you grow an email list? A: With a lead magnet! Q: How do you create a lead magnet? A: Here are the 5 steps to creating a lead magnet to grow your email list…
Never Give Up On Your Online Course Idea
Note: This article was originally published on 25th April 2016, and updated in June 2022. Author: Sarah Cordiner I remember when my education business was just an idea. When it all seemed so difficult, impossible, terrifying, overwhelming.. (ok, it can still be all of these things at times!!) But just like you, I had a…
How I Got 11,037 New Online Course Enrolments – in Just 6 Weeks!
I absolutely love reading (and listening) to books. I always find them sparking an idea, rousing some inspiration and igniting renewed motivation. I recently read ‘One Million Followers’ by Brendan Kane which is largely about using paid Facebook ads to rapidly generate a large following of highly targeted prospects. As many…
11 Ways To Make Your Online Course Go GLOBAL
11 Ways To Make Your Online Course Go GLOBAL After creating their online courses with me, many edupreneurs then ask “so how do I get students in my online course?” We’ve all heard of the ‘7 figure online course launches’ and the endless passive income that online courses are bringing to many entrepreneurs and experts….