LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
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How To Ensure Your Online Course, Coaching Program or Membership Will Sell
How To Ensure Your Online Course, Coaching Program or Membership Will Sell Nobody wants to spend hours, weeks or months (ok it shouldn’t take you months!) labouring over a course or membership, for it to them go into a digital graveyard. In this video I share with you 3 quick and simple ways that you…
What do you help people do?
What do you help people do? Share in the comments below what you are an expert in, and if I was to hire you, what would you be able to do for me??? I am ALWAYS telling my clients and Legends Lab members “You must CONSTANTLY remind people about what you do and how you…
Want to sell your courses, training and consulting to B2B and corporate clients?
Want to sell your courses, training and consulting to B2B and corporate clients? If you have expertise of any kind – the business and corporate market have room for you as a service provider! You could be selling your training, workshops and consulting services and commanding lucrative fees in exchange for rewarding work that helps…
How I Got My First $1 Million Worth of Corporate Contracts
When I first rocked up in Australia from Europe in early 2012, I had no contacts, no clients, no connections and no income. I knew that in order to start up a business (let alone in a foreign country), that I was going to need to meet people and infiltrate my sector as fast as…
Time is money – and tech can save you a bunch of both!
Time is money – and tech can save you a bunch of both! Time is the only thing we can’t get back. If you were to save up to seven hours per day of your own time or your staff’s time, you’re going to be saving 1, 820 hours a year. But if you time…
Dedication and Automation are Secrets To Success
Step-by-step and automation = big results in your business. You could be saving over 5 hours a day (more than 80% of your work time) by simply turning on some automation, switching on an AI Bot Assistant to manage customer enquiries and calendar bookings for you, and using tech better. If you want massive results…
The 3 BIGGEST Mistakes Entrepreneurs Make Before Creating a Course, Coaching Program or Membership
The 3 BIGGEST Mistakes Entrepreneurs Make Before Creating a Course, Coaching Program or Membership Honestly though… after over 15 years as a Course Creation Coach and business educator, I’ve seen these 3 things completely decimate potentially amazing course creation businesses. Don’t fall down these 3 common traps…. #coursecreation #coursecreator #edupreneur #coursecreationtips #createonlinecourses #coachingtips #businesscoach #businesstips
This is why your course or training isn’t selling…
The ‘consumer’ of your course content, isn’t always the person paying for it! Your sales offer needs to talk to the person PAYING for the training, not the person who is going to be the student on the training. This is especially the case for professional development, B2B and corporate training. Watch this video for…
The 5 steps to create a lead magnet to grow your email list
Q: How do you grow an email list? A: With a lead magnet! Q: How do you create a lead magnet? A: Here are the 5 steps to creating a lead magnet to grow your email list…
Never Give Up On Your Online Course Idea
Note: This article was originally published on 25th April 2016, and updated in June 2022. Author: Sarah Cordiner I remember when my education business was just an idea. When it all seemed so difficult, impossible, terrifying, overwhelming.. (ok, it can still be all of these things at times!!) But just like you, I had a…