LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
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How to Use AI to Find More Customers and Increase Your Conversion Rates
Let’s be honest. Most business owners are sitting on a goldmine. And they don’t even realise it. They’re constantly chasing: New leads. New followers. New traffic. New customers. Meanwhile… They’ve completely forgotten about the people who have already bought from them. Can we just take a moment to appreciate how crazy that is? You worked…
How To Create an IP Framework That Makes Your Business Look Instantly More Valuable
One of the fastest ways to increase the perceived value of what you do… …is to stop teaching random information and start packaging your expertise into a FRAMEWORK. Because people don’t buy “information”. They buy:💜 Structure💜 Clarity💜 A pathway💜 A step-by-step process💜 A transformation they can visualise This is why frameworks work so well. An…
How To Use ChatGPT To Create 365 Social Media Posts In Your Brand Voice
Can we all just take a moment to appreciate how absolutely BONKERS this is? We are now living in a world where you can literally train AI to write content in YOUR voice. YOUR personality.YOUR style.YOUR energy.YOUR teaching approach. And honestly? Business owners who learn how to leverage this are going to move SO much…
How to Make Sales on Autopilot Every 90 Days (Using One Simple Email)
This is one of the easiest, highest-leverage things you can set up… And once it’s running…It just keeps working in the background forever. 💜 Set up a 90-day reactivation emailYou write ONE email… once. And it automatically sends to your list every 90 days.No extra work. No remembering. 💜 Use the “9-word email” formulaSimple. Powerful….
How To Create More Video Content Without Spending Your Whole Life Filming
One of the biggest excuses I hear from business owners is: “I don’t have time to create content.” And honestly? I get it. Some days I look fabulous and sparkly and ready to conquer the world… …and other days it’s dry shampoo, fluffy socks, a mum bun and emotional support coffee. But this is exactly…
How To Create 365 Pieces of Content Without Running Out of Ideas
One of the biggest myths in content marketing is: “I don’t know what to post.” No. You don’t know how to STRUCTURE your ideas. Because if you actually understand your industry properly, there are literally HUNDREDS of things you could be talking about. And this is why I teach business owners to create content pillars….
How to Turn Every Email Into a Sales Machine (Without Being Salesy)
Let’s talk about one of the most underused assets in your business… Your emails. Because most people are sending emails…But they’re not actually making money from them. 💜 Create ONE master email templateYou don’t need to reinvent the wheel every time. Build it once.Use it forever. Same structure.Same branding.Same strategy. 💜 Keep it simple (ugly…
🚀 7 DAYS TO GO before CLAUDE COWORK MASTERCLASS
Stop faffing around with AI and start actually using it to run your business. Your phone. Your voice. Tasks running while you sleep.This is the workshop that changes everything. CLAUDE COWORK MASTERCLASS📅 Wednesday 20 May 2026⏰ 10:00 – 11:30 AM Brisbane Time💻 Live Online · $149 AUD Join here: https://workshop.sarahcordiner.com/claude-cowork-masterclass-2026 🔥 Grab Your Spot –…
WHY YOU’RE WORKING TOO HARD IN YOUR BUSINESS (AND HOW TO FIX IT)
Let me guess… You’re the marketer…the admin…the sales team…the support desk… And somehow… you’re also meant to be the CEO ???? This is NOT a workload problem.This is a systems problem. Here’s what changes everything ???? ???? 1. Stop doing things more than onceIf you’ve done it twice… it should be automated. ???? 2. Every…
How To Map Your Customer Journey and Turn Leads Into Sales
Your leads are not “just names on a list”. They are future customers sitting in your business pipeline, quietly waiting for the right offer, the right follow-up, and the right next step. If someone has opted into your freebie, downloaded your guide, attended your webinar, joined your list or enquired with you… They are a…