LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
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Who You Are BEING Is Your Brand
Who You Are BEING Is Your Brand What You Are Doing (or Not Doing) Is Your Brand Here’s the hard truth: What you are DOING and who you are BEING is your brand. If you’re putting stuff off – that’s your brand. If nobody knows who you are and what you do, that’s your brand….
What Snail Trail Are YOU Leaving Behind You?
What Snail Trail Are YOU Leaving Behind You? How Do You Want to Make People Feel? My mum always used to say ‘flippin ‘eck, kids! You lot leave such a mess that all I have to do to find you, is follow the snail trail! haha We all leave a snail trail everywhere we go…….
The Song of Your Soul is Your True Calling in Life
🌟 What’s Your Soul’s Symphony? 🌟 What’s That ‘THING’ That Makes You Feel ‘In Your Zone’? Every one of us are completely unique and have a gift, a purpose and calling. Our purpose on this earth is often shown to us from an early age – in our primal inclinations to engage in certain activities,…
What Is Your Brand Personality? Take The Brand Personality Assessment!
Learning my brand personality archetype changed my business, and gave me permission to really go out there with my real, authentic voice, and bring my brands alive with my personality. We have partnered with Brand Magic as a formal licensee of this tried and tested brand diagnostic system, that I have used myself to brand…
28 Amazing Websites With Free Stock Images
28 Amazing Websites With Free Stock Images If you want to make your online course lessons, workbooks, worksheets, thumbnails and landing pages look great, you are going to need some quality images. You must ensure that the images you use are royalty free or more specifically, licensed as “creative commons public domain“. This means that…
9 Ways To Get Less Haters and More Fans in Business: People Buy YOU
What is the difference between those who create truly loyal fans and those who get ostracised by the very community they are trying to engage? How is it, that even though we may have competitors who are far less intelligent, capable and competent than us, have raging success and a tribe of dedicated followers who…
Should You Give Your Online Course Away for FREE?
In Part 1 of this article series, I explain to you the 5 major criteria behind getting an online course ‘to the top’. The first criteria is ‘Numbers’; which many online instructors get by giving away course coupons for free. In this Part 2 article, we will look into whether or not this is a…
Online Learning Glossary
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into…
The New (and much better) Way Of Getting Leads And Making Sales
‘Edu-preneurship’ and ‘Edu-marketing’ are the new ways of generating leads, impacting your market, positioning yourself as the authority in your field and of course, making more sales! Think ‘content marketing’ but on super-intergalactic steroids! It’s about moving away from ‘selling’, and instead creating a following by educating and informing your market (but doing so…