LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
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Leverage ChatGPT for Free Traffic & Brand Authority
AI is now a powerful search engine—and if you train it properly, it will name you as an expert, link to your website, and send you leads on autopilot. 👉 Reflect today: Are you optimizing ChatGPT to drive free traffic, boost credibility, and attract clients who are actively searching for your expertise? How to Get…
Strategic Content Creation: How to Turn Visibility into Sales and Elevate Your Brand!
👉 Reflect today: Are you creating content with a clear purpose, or are you just putting it out there? Here’s how to turn every interaction into a step toward business growth: 1️⃣ Give Clear DirectionEvery piece of content should invite your audience to take a specific action—whether it’s joining your email list, booking a call,…
Embracing the Evolution of Your Personal Brand
How many of you feel like you’ve got a solid idea of your big-picture personal brand? The steps you take people through in your journey? Well, here’s something crucial to remember: Your personal brand is not a static thing. It’s going to evolve over time, and that’s completely normal. In fact, it’s important that it…
Focus on Making Money, Not Just Pretty Branding
One of the biggest mistakes new business owners make? Worrying too much about the branding instead of making money. 👉 Reflect today: Are you too focused on how beautiful your branding is, or are you focused on generating revenue? Here’s the truth: Money First, Branding LaterSure, it’s nice to have beautiful branding, but at the…
Retain Knowledge, Reduce Turnover, and Optimize Talent!
Hiring, training, and retaining staff is one of the biggest investments an organization can make—and when an employee leaves, they take all that valuable expertise with them. Unless… you’ve implemented a solid knowledge management strategy. 📊 👉 Reflect Today: Are you capturing and preserving the skills and knowledge your team brings? Here’s how a proactive…
What To Do If Your Competitors Are Copying You or Encroaching on Your Turf
What To Do If Your Competitors Are Copying You or Encroaching on Your Turf Worried About Competitors Copying You? In March of 2023, I walked in to an international women’s day conference and saw MY pull up banner, offering MY services, in MY exact wording….. but with somebody else’s logo on the top right hand…
The Fastest Way To Stand Out, Get Seen and Become Adored as a Course Creator, Coach or Speaker
The Fastest Way To Stand Out, Get Seen and Become Adored as a Course Creator, Coach or Speaker I hear sooo many business owners say ‘I’d do ANYTHING’ to create my dream and reach my business goals…….. But then I tell them what THE most effective method is to make that happen FAST…. … and…
What Makes You Weird, is What Makes You Rich
What Makes You Weird, is What Makes You Rich Are you a bit of a weirdo? Well, to SOME people you are. We all are. Identifying the thing that makes you a bit ‘weird’, could just be your magical key to substantial wealth and success. Do you talk too fast? A pole-dancing 70 year old?…