LATEST ARTICLES BY SARAH CORDINER

 

Published author and qualified industry leader in education & course creation

Subscribe above to join my email community for up to date tips, information and guidance from me on creating online courses, education business development, education leadership, commercialising your expertise and creating and publishing your own profitable education-based products and services.

“What If I Don’t Sell My Course?” — Here’s the Reality Check You Need

Ah, that old chestnut.“But what if I don’t sell any?” Let’s flip that thought on its head: You’re already not selling any—because you haven’t made the course yet.So guess what? You’re at rock bottom, darling. The only way from here? Up. 1. No Course = No Sales The fear of not selling is keeping you…

Read More...

How to Keep Going When It Feels Like Everything’s Falling Apart

Sometimes it’s not falling apart.Sometimes… you’re breaking open. 👉 Are you mistaking your next level of growth for failure? Growth Comes in Disguise It rarely looks like peace and quiet. More often, it feels like chaos, discomfort, and everything being “off.” That’s not destruction—it’s evolution. You’re Not Broken. You’re Breaking Open Old fears, old limits,…

Read More...

“What If It Fails?” — Here’s the Real Failure No One Talks About

You’re sitting there not launching your product, course, book, or offer because you’re scared it won’t make money? Here’s the kicker:👉 Not launching guarantees you won’t make money.Your fear is already manifesting the exact outcome you’re worried about. The Truth About Fear and Failure No Offer = No IncomeYou’re not making sales because you haven’t…

Read More...

How To Price Your Course, Product or Service, PROPERLY

How much should I charge for this sexy grazing board??This is the question that WILL lead ANY business into financial RUIN. Never EVER ask ‘How much should I charge for this?’ when you’re pricing a product – unless you’re ready to go broke. Asking random Facebook strangers what their budgets are, or just guessing a…

Read More...

How to Capture Every Email in the Room With Just One Slide

Most speakers deliver incredible value from the stage… but walk away without a single new lead. That’s a missed opportunity. Here’s the fix: add a QR code opt-in form directly to your slides. 3 Steps to Turn Stages Into Lead Machines Create a Simple Opt-In FormKeep it friction-free. Just ask for name + email—nothing more….

Read More...

How to Create a Professional Speaker Kit That Gets You Booked

How to Create a Professional Speaker Kit That Gets You Booked If you want to land more speaking gigs, having a professional speaker kit is non-negotiable. Think of it as your CV for the stage—a quick, polished snapshot that event organizers, corporate bookers, and bureaus expect to see. Why a Speaker Kit Matters Instant CredibilityA…

Read More...

Build Your Own Throne: Stop Waiting for Permission to Lead

Waiting for someone to crown you the authority in your industry? Hate to break it to you—but the throne isn’t gifted. It’s built. Here’s the royal truth about stepping into leadership: Keys to Claiming Your Authority No One’s ComingThere isn’t a council of experts gathering to say, “Congrats! You’re now allowed to lead.” You’ve got…

Read More...

From Overwhelm to Automation: How AI Gave Me Back 8 Hours a Day

When I first started teaching automation 15+ years ago, tools like If This, Then That and Zapier felt groundbreaking. I used them to sell products, run email sequences, and scale my reach. Fast-forward to today: automation has evolved into AI—and it’s been the biggest game-changer in my business. Here’s what shifted everything: Ways AI Transformed…

Read More...

Think You Don’t Know Enough to Teach? Think Again

Every skill, insight, and experience you have—yes, even the ones you do on autopilot—could be life-changing for someone else. Reality check: there are over 8 billion people on the planet, and most of them don’t know what you know. Your everyday knowledge has the power to transform lives when you package it and share it….

Read More...

What Makes You Weird is What Makes You Rich

When it comes to building your personal brand, the quirks that set you apart are your greatest assets. What you’ve been told to tone down is often the very thing that will make you unforgettable—and profitable. Here’s why embracing your “weird” matters: Reasons to Lean Into Your Uniqueness Your Childhood Criticism is Your SuperpowerThe thing…

Read More...