LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
Subscribe above to join my email community for up to date tips, information and guidance from me on creating online courses, education business development, education leadership, commercialising your expertise and creating and publishing your own profitable education-based products and services.
How to Turn “Can I Pick Your Brain?” Into Cash and Impact
Let’s get real: coffees don’t pay the bills! Sure, we love the chat, but how often does “brain picking” turn into real business? 👉 Reflect Today: When someone asks for your expertise, do you have a ready-made menu of services—or just coffee chats? Here’s the game-changer: 1️⃣ Package Your KnowledgeCourses, memberships, coaching programs, boot camps,…
How I Built a $15 Million SaaS Company in Under 2 Years (and Why I Did It)
Two years ago, I had a dream to solve a huge problem my audience faced daily: overwhelming tech subscriptions and skyrocketing costs. 👉 Reflect Today: Are you battling a messy web of tech tools, spiraling costs, and integration headaches? For nearly 20 years, I’ve been helping experts and businesses—from small startups to universities and global…
How to Turn Your Content into an Income-Generating Machine
Let’s face facts: coffee catch-ups and social media likes don’t pay the bills. If your business lives solely on social media, you’re risking everything. Lose your account, and you could lose your business. But there IS a powerful, sustainable solution… 👉 Reflect Today: Are you randomly posting, or strategically creating a digital web of content…
How to Build a 7-Figure Ed-Tech Business from a Hairband Suspension and a Dream
You don’t need straight A’s, a fancy degree, or a Silicon Valley zip code to create a globally impactful SaaS business. You just need passion, purpose, and a little rebellion. 👉 Reflect today: Are you waiting for permission, or are you ready to create your own rules? 1️⃣ Start Where You AreFrom suspensions over hairbands…
Winning Corporate Contracts: Proven Strategies for Service Providers & Coaches
If you’re a coach, consultant, speaker, or service provider dreaming of signing high-value corporate clients—here’s the goldmine you’ve been overlooking. 👉 Reflect Today: Are you still relying on social media posts and hoping a CEO will magically DM you? Here’s what corporate client acquisition really looks like: 1️⃣ B2C and B2B Are Totally Different WorldsSelling…
How Consistent Content Marketing Builds Long-Term Business Success
The only difference between you still struggling for clients in five years vs. sipping pina coladas on the deck is… whether you start today. 👉 Reflect Today: Are you building your future freedom — or delaying it another year? Here’s why starting your content marketing now is non-negotiable: 1️⃣ Organic Traffic = Future Freedom90% of…
Keep It Real: How to Film Videos That Show Your Personality, Not a Script
If you want your videos to connect, you’ve got to ditch the script and let your real self shine. 🎥✨ 👉 Reflect Today: Are you coming across like a passionate expert — or a stiff newsreader? Here’s the powerful truth about unscripted videos: 1️⃣ Personality SellsPeople buy from people they feel connected to. Reading from…
Know Your Numbers, Grow Your SaaS: Why Churn is the Silent Killer of Your Subscription Business
Here’s what nobody tells you when you start a SaaS or subscription business: even if you’re bringing people in the front door, your churn can quietly sneak everyone out the back. 👉 Reflect today: Are you obsessing over your growth… but ignoring your churn? Here’s what I learned the hard way (so you don’t have…
How to Find Your Message (Even If You Have No Idea What It Is Yet)
Stuck figuring out your message? Overthinking it to death? Waiting to get “clear” before you speak? 👉 Reflect today: What if the clarity comes AFTER the talking? Here’s your real-world, unfiltered path to brand clarity: 1️⃣ Say Something. ANYTHING.The only way to find your voice is to start using it.Record a live. Write a post….
Why Your First Customers Deserve to Pay Full Price (Even in Beta)
Before you start handing out free spots to your first-ever students, let’s have a quick heart-to-heart. You might be accidentally devaluing the very thing you worked so hard to create. Here’s what you really need to know before making that call… 👉 Reflect Today: Are you thinking about giving your first group of students free…