LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
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🌟 Automate Nurturing and Selling with Tekmatix 🌟
👉 Reflect today: What if your system could handle all the nurturing and selling for you while you focus on creating content and driving traffic? With Tekmatix, that’s exactly what happens. How to Build a Seamless Marketing and Automation Model: 1️⃣ Focus on MarketingYour primary role is driving traffic and growing your audience. Use a…
How to Plan 90 Days of Email Marketing with AI
If you only start writing promotional emails a few days before your event, launch or special offer, your marketing will always feel rushed. Instead, plan the next 90 days in advance and let AI help you turn that calendar into scheduled email campaigns. Then you can go and drink piña coladas while the emails send…
How to Turn a Webinar or Video Into a Lead Magnet in Minutes (With AI)
You don’t need to create a lead magnet from scratch. Here’s how to turn a webinar, workshop or video you’ve already recorded into a branded eGuide and workbook with AI, put it behind an opt-in form and deliver it automatically, plus the prompts I use.
What a million dollars of memories actually looks like…
(and no, I’m not talking about the bank balance) I was scrolling back through my camera roll this week and got a bit teary, not gonna lie. Because when we’re deep in the day-to-day of running a business, we forget to stop and look at what we’ve actually built… And what I saw wasn’t revenue…
THE LEGENDS LAB: Where Experts Become Known
You don’t need more information. You need a room full of people doing the work with you. That’s exactly what Legends Lab is. A membership for coaches, consultants, course creators and experts who are done watching from the sidelines… and ready to become well-known in their field. Inside, you get: 💜 Live workshops and masterclasses…
Where leaders come to grow.
I’ve been standing on stages, scribbling funnels on whiteboards and teaching business owners for over 20 years. And here’s the biggest lesson I’ve learned in all that time… The best leaders never stop being students. 1. Leaders learn before they need to They don’t wait until the business is struggling to pick up a new…
How to Protect Your AI Skills, Prompts, and Business IP From Being Lost Overnight
Imagine waking up tomorrow and discovering that your company’s AI account is gone. No access. No warning. And every skill, prompt and process your team spent months creating has disappeared with it. Could your business continue operating? Or would you have to rebuild everything from scratch? Your AI account is not your backup system. Every…
How to Price Custom Services with AI: Build a Pricing Engine in Claude or ChatGPT
If you provide customised services, creating every quote from scratch can become exhausting—and dangerously inconsistent. One client gets one price. Another client requests something similar but receives a completely different price. Then you realise you forgot to include the planning time, revisions, software costs or profit margin. 😬 The solution is to build an internal…
Think bigger. Move bolder.
This is what it looks like when business owners stop thinking about it… and start doing it. Laptops open. Notes everywhere. Ideas flying. People building their marketing with AI right there in the room, not “one day when I get around to it”. Here’s what I’ve learned after 20+ years of teaching business owners: Energy…
How to Create Lead Magnets in Minutes Using AI and Content You Already Have
One of the biggest myths in business is that lead generation is complicated. It isn’t. Most people are simply overcomplicating it. They’re sitting there trying to invent the perfect lead magnet. The perfect freebie. The perfect giveaway. The perfect funnel. Meanwhile, they’re already sitting on enough content to create dozens of lead magnets today. And…