LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
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How to Get More Clients Without Spending Money on Advertising
Let’s be honest. Most business owners are looking for some magical marketing secret. A hidden funnel. A viral social media trick. A new AI tool. A fancy advertising strategy. But here’s the truth. Most of the time, the answer is far simpler. You’re not getting in front of enough people. That’s it. Because no matter…
How to Make Sales on Autopilot Every 90 Days (Using One Simple Email)
This is one of the easiest, highest-leverage things you can set up… And once it’s running…It just keeps working in the background forever. 💜 Set up a 90-day reactivation emailYou write ONE email… once. And it automatically sends to your list every 90 days.No extra work. No remembering. 💜 Use the “9-word email” formulaSimple. Powerful….
How To Create 365 Pieces of Content Without Running Out of Ideas
One of the biggest myths in content marketing is: “I don’t know what to post.” No. You don’t know how to STRUCTURE your ideas. Because if you actually understand your industry properly, there are literally HUNDREDS of things you could be talking about. And this is why I teach business owners to create content pillars….
How to Turn Every Email Into a Sales Machine (Without Being Salesy)
Let’s talk about one of the most underused assets in your business… Your emails. Because most people are sending emails…But they’re not actually making money from them. 💜 Create ONE master email templateYou don’t need to reinvent the wheel every time. Build it once.Use it forever. Same structure.Same branding.Same strategy. 💜 Keep it simple (ugly…
How To Create a Link Page That Turns Followers Into Customers
One of the biggest mistakes I see business owners make on social media is this: They create content……but forget to tell people where to GO next. Every single piece of marketing should include a call to action. A next step.A link.A place for people to continue the journey with you. Because attention without direction does…
How To Map Your Customer Journey and Turn Leads Into Sales
Your leads are not “just names on a list”. They are future customers sitting in your business pipeline, quietly waiting for the right offer, the right follow-up, and the right next step. If someone has opted into your freebie, downloaded your guide, attended your webinar, joined your list or enquired with you… They are a…
How to Go From Unknown to In-Demand in Your Industry (3 Proven Steps)
IF PEOPLE CAN’T FIND YOU… YOU DON’T EXIST I’m going to be really real with you for a second… You could be the BEST at what you do… But if no one knows you exist? You don’t have a business. 1️⃣ Start where you are (and grow outwards) When I first started… No one knew…
How to Get More Leads and Sales with Organic Marketing in 2026
Are you ready or are you READY? Because here is the number one biggest, most effective marketing method that has not only worked for me in the last 12 months… but has consistently been my highest source of leads and traffic for the last 15 years that I’ve been able to track through analytics. And…
How to Make Sales Without Paid Ads (Using Organic Content + Email Marketing)
Let me say this clearly. Until very recently, I did not run paid ads. Not one. All of the millions of dollars I’ve earned came from free marketing methods. Organic content.Lead magnets.Email marketing.Consistent calls to action. That’s it. Here’s how it works. 1️⃣ Create Organic Content That AttractsYou put helpful content out into the world:…
How Many Quiz Results Should You Create?
When creating quizzes for your audience, there’s one golden rule to remember: the ideal number of quiz results is three. Why three? Think about it as low, medium, high. Bronze, silver, gold. Beginner, intermediate, expert. Keeping your quiz results limited to around three simplifies your process dramatically. Here’s why this matters for your business: Keep…