LATEST ARTICLES BY SARAH CORDINER

 

Published author and qualified industry leader in education & course creation

Subscribe above to join my email community for up to date tips, information and guidance from me on creating online courses, education business development, education leadership, commercialising your expertise and creating and publishing your own profitable education-based products and services.

If People Can't Find You, They Can't Buy From You

If People Can’t Find You, They Can’t Buy From You

One of the biggest reasons business owners struggle to generate leads isn’t because they’re bad at what they do. It’s because people can’t find them. I can’t tell you how many times someone has said to me: “Sarah, I’m not getting any business.” So I Google them. And they don’t exist. Or if they do…

Read More...
How to Reactivate Old Clients Without Sounding Salesy

How to Reactivate Old Clients Without Sounding Salesy

One of the biggest mistakes business owners make is thinking every email should go to everyone. It shouldn’t. The more relevant your message is to the person receiving it, the higher your conversion rates will be. Here’s how I approach it. 1️⃣ Stop Sending the Same Email to Everyone A general newsletter has its place….

Read More...
How to Build, Nurture, and Sell with Email Marketing in the next 90 Days

How to Build, Nurture, and Sell with Email Marketing in the next 90 Days

The Email Marketing Mastery workshop replay is now available. If your email list is sitting there gathering dust, your inbox is overflowing, your leads are not being followed up and your email marketing only happens when you suddenly remember it exists, this workshop is for you. Inside the training, I show you how to: 💜…

Read More...
How To Use Automations To Make Sales While You Sleep

How To Use Automations To Make Sales While You Sleep

One of the biggest mistakes I see business owners make… …is trying to manually run a business in a world where everyone else is using automation. And honestly? You simply cannot scale today without technology. Not because you’re lazy. But because there are only so many hours in a day. If you are:💜 Manually following…

Read More...
How to Reactivate Old Leads and Past Clients (Before Spending Money on More Marketing)

How to Reactivate Old Leads and Past Clients (Before Spending Money on More Marketing)

One of the biggest mistakes I see business owners make is this… They’re constantly chasing new leads. While completely ignoring the hundreds of people who already know, like and trust them. Here’s the reality: It’s almost always easier to sell to someone who’s already bought from you than someone who’s never heard of you. 1️⃣…

Read More...
How to Get Free Traffic From AI, Content Marketing, and a Simple Link Page

How to Get Free Traffic From AI, Content Marketing, and a Simple Link Page

One of the biggest mistakes I see business owners making is creating lead magnets… And then hiding them. They spend hours creating a free guide, checklist, webinar, template or resource. And then wonder why nobody is downloading it. Well… If nobody knows it exists, it can’t collect email addresses. 1️⃣ Your Lead Magnet Needs Visibility…

Read More...
How to Get More Customers from Google Without Spending More on Advertising

How to Get More Customers from Google Without Spending More on Advertising

Let’s be honest. Most business owners are spending all their time worrying about social media… While completely ignoring one of the most powerful free marketing tools available to them. Google. Because whether you’re a plumber… A builder… A coach… A consultant… A trades business… Or an online educator… People are still searching. Every single day….

Read More...
21 ways to scale your business - sarahcordiner.com

21 Ways to Scale Your Business

Watch the full workshop Recording below: 21 Ways To Scale Your Business There is a big difference between GROWTH and SCALE. Trust me, I know. Back in 2012 I moved from Europe to Australia, and dreamed of ‘growing’ my small education and training company to a BIG fancy operation with an office full of staff…

Read More...

VIDEO DEMO: The AI Tool To Convert Student Leads into Course Sales LEADBOSS

VIDEO DEMO: The AI Tool To Convert Student Leads into Course Sales LEADBOSS If you want to grow your business using SMS marketing, grab your free trial here: www.sarahcordiner.com/leadboss     If you want to grow your business using SMS marketing, grab your free trial here: www.sarahcordiner.com/leadboss VIDEO TRANSCRIPT: 00:01hello hello good afternoon good morning00:03good…

Read More...

Edupreneurship: The ONLY Growth Strategy You’ll Need in 2017

Once upon a time, it was he who shouted loudest that made the most sales; but gone are the days of the toe-curling ‘buy my stuff’ marketing techniques.  The only action this method attracts today is the ‘block’ button – every marketers nightmare. In recent years, we have witnessed a tidal shift into a new…

Read More...