LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
Subscribe above to join my email community for up to date tips, information and guidance from me on creating online courses, education business development, education leadership, commercialising your expertise and creating and publishing your own profitable education-based products and services.
How to Build a Reactivation Campaign to Bring Back Past Buyers
One of the biggest mistakes I see business owners make is constantly chasing new customers… While completely forgetting about the people who have already bought from them. Your existing customers already know you. They already trust you. They’ve already invested in you once. So before you spend another dollar trying to find new leads… Ask…
You Were Never Meant to Build Your Business Alone
Building a business can be exciting, and incredibly lonely. Here’s what a good business community gives you, how to work out what kind of help you actually need, and what you’ll find inside the Legends Lab.
How to Get More Free Traffic by Creating Searchable Content Online
Around 80% of the income I’ve generated over my 20+ years in business has come from something ridiculously simple: Posting content online. No massive advertising budget. No huge fancy marketing team. Just me and my fake fingernails going clippity-clap on a keyboard. And today? It’s easier than ever. Because you’ve now got AI helping you…
🚀 HIGHLEVEL USERS — I’M COMING TO DALLAS!
Whether you’re an agency owner, running a SaaS business, or using HighLevel to grow your own business, you’ll want to be at the Level Up Summit in Dallas, Texas this October 2026! I’ve been running my HighLevel SaaS business for over 4 years, and during that time we’ve built and maintained one of the largest…
How to Train Claude AI to Reply to Your Emails Like You
“I could never let AI reply to my emails—it wouldn’t sound like me.” Actually, it can. The secret is not asking AI to guess how you would respond. You train it using the emails you have already written. Here is the three-step process I use with Claude Cowork. 1️⃣ Analyse Your Sent Emails Ask Claude…
How to Use Claude Fable 5 to Audit and Upgrade Your AI Skills
The most powerful way to use a smarter AI model isn’t always to create more stuff. Sometimes it’s to improve everything you’ve already built. New landing pages are exciting. New apps are exciting. New documents are exciting. But before you start producing another mountain of content, ask yourself: Could this stronger AI model improve the…
How AI Acts as Your CFO, Operations Manager, and Business Analyst Every Week
What if you started every week with a report showing: ✅ What is happening financially✅ Which deadlines need your attention✅ Where performance is slipping✅ What your customers are asking about✅ Which tasks are overdue✅ Where your next sales opportunities may be That is exactly why I created my automated weekly CFO report. Every Sunday, my…
How to Use Short-Form Video Marketing to Grow Your Business and Get More Clients
Can I tell you a secret? The business owners winning right now are not necessarily the smartest. They’re not necessarily the most qualified. And they’re definitely not the ones spending weeks perfecting every piece of content. They’re simply the ones showing up. And one of the fastest ways to do that in 2026 is through…
You Don’t Need More Information. You Need to Know What to Do Next.
There is no shortage of business advice online. Courses. Videos. Podcasts. Templates. AI tools. Endless lists of things you “should” be doing. But when everything feels important, it becomes difficult to know where to begin. That is why Legends Lab gives you more than a library of business training. It gives you direction. Inside Legends…
How to Use Claude AI to Organise Your Email Inbox and Find Missed Opportunities
What valuable opportunities could be hiding inside your inbox right now? A speaking enquiry? A potential client? An important delivery you forgot to complete? One of my students used Claude to review her inbox and discovered potential speaking opportunities worth tens of thousands of dollars that she hadn’t noticed. Here’s how you can use AI…