Social Media Marketing in 2026: What’s Changed, What’s Working, and How to Stop Overthinking Every Post

Social Media Marketing in 2026: What’s Changed, What’s Working, and How to Stop Overthinking Every Post

Social Media Marketing in 2026: What’s Changed, What’s Working, and How to Stop Overthinking Every Post - sarahcordiner.com

If social media has been sitting on your to do list as “that thing I should do more of”… this is your gentle nudge (and slightly firm shove).

Because in 2026, social media isn’t just a place people scroll for entertainment anymore. It’s where people go to search, learn, decide who they trust, and quietly shortlist who they’re going to buy from.

And if you’re a business owner, coach, consultant, course creator, speaker, or service provider, it’s no longer enough to be good at what you do if nobody can find you.

That’s exactly why I ran my Social Media Marketing 2026 session.

Not to give you fluffy motivation.
Not to tell you to dance on Reels.
Not to overwhelm you with trends.

But to give you a clear, practical system you can actually stick to, so social media starts working like a business asset instead of a daily source of guilt.

The real problem isn’t your content. It’s the lack of a system.

Most people don’t struggle with social media because they’re not capable.

They struggle because they’re trying to create content from scratch every single time.

Blank screen.
No plan.
No structure.
No idea what to post.
Then avoidance.
Then guilt.
Then silence for two weeks.

In the Social Media Marketing 2026 session, I walk you through a simple framework that removes the guesswork and turns content creation into something you can do in batches, quickly, without burning out.

Not because you need to post perfectly.
Because you need to post consistently.

What’s actually changed in 2026 (and why it matters)

Social media used to be a place people scrolled for entertainment.

Now it’s part of the buying journey.

People:

  • search inside social platforms
  • watch videos to learn
  • assess credibility
  • decide who they trust
  • and only then choose who to buy from

Add AI into the mix, and things get even more interesting.

AI tools and platform algorithms can only recommend you if there’s enough content clearly showing:

  • what you do
  • who you help
  • what problems you solve

If that content doesn’t exist, or you’re inconsistent, you simply don’t get surfaced.

Which means your content is no longer “just marketing”.
It’s discoverability.
It’s positioning.
It’s trust building.

The good news: perfection is not required

One of the biggest relief moments for people in this training is realising this:

The content performing best right now is not the most polished.

It’s:

  • raw
  • conversational
  • human
  • behind the scenes
  • educational without being stiff

That’s very good news if you’re busy.
And even better news if you’ve been waiting to show up until everything feels ready.

What you’ll get from the Social Media Marketing 2026 recording

I’m not going to dump the full training into a blog post. That defeats the purpose of the recording.

But here’s what you’ll walk away with when you watch it properly:

  • A clear understanding of what’s actually working in social media right now
  • A simple content strategy you can repeat every week
  • Your own content pillars so you always know what to talk about
  • A method to generate a full year of content ideas
  • A practical system for storing and organising those ideas
  • Ways to use AI to speed things up without sounding robotic
  • A realistic batching workflow so social media doesn’t run your life
  • Simple ways to create videos and visuals without overcomplicating it

Most importantly, you’ll stop relying on motivation and start relying on structure.

This is about clarity, not pressure

This training isn’t about being everywhere, posting constantly, or turning social media into a full-time job.

It’s about:

  • deciding what you want to be known for
  • choosing the offer you’re focusing on
  • making your content support that
  • adding a clear call to action
  • posting more than you think you need to
  • and letting go of perfection

Because most business owners aren’t invisible because they’re bad at marketing.

They’re invisible because they’re not publishing enough for the platforms to even understand who they are.

Watch the recording

If you want clarity, structure, and a repeatable system you can actually use in 2026, you can get instant access to the full Social Media Marketing 2026 recording here:

👉 https://workshop.sarahcordiner.com/social-media-strategy-2026

Set aside an hour. Take notes. Then implement straight away while it’s fresh.

Want ongoing support and accountability?

If you don’t just want a strategy, but ongoing guidance, templates, training, and live support, this session is also part of what I teach inside Legends Lab.

Legends Lab is where I help business owners:

  • simplify their tech
  • build visibility without burnout
  • automate their marketing
  • and turn ideas into income

You can join the Legends Lab here:
👉 https://sarahcordiner.com/legends

Whether you start with the recording or jump straight into the Lab, the goal is the same.

Less overthinking.
More clarity.
More consistency.
More momentum.

Now let’s get you visible.

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