How To Organise and Structure Your Online Course Content

How To Organise and Structure Your Online Course Content

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How To Organise and Structure Your Online Course Content

If you’ve been following along for the last 5 steps, I just want to say ‘great job’ because most people never finish anything they start.

It’s even reported that 63% of people who start a book never finish it… crazy right?

I know from my own experience and also from coaching my clients that the guaranteed path to success is not quitting.  It truly is that simple.

People always ask me ‘how did you do it?’, ‘what strategies did you use?’ – as if I was entrusted with a great secret to attain my business success.

But the answer is quite simply ‘I just didn’t stop trying’.  

Even in the face of absolute defeat (which happens a lot in business), you just have to find the strength to get up and get back to storming forward.

If you never quit at something, you’ll eventually get enough experience and get good enough at it that you’ll attain all the success you desire.

It’s been true in my own journey and it’s true among my most successful clients and students…

And it’ll be true for you too.

You’re still reading these emails, so there is clearly a fire in your belly – and that is ALL you need!

Now if you have happened to miss a step but are still following along, I want to make sure that you succeed.

So, here are all of the steps so far:


So let’s jump into step 6.

How To Organise and Structure Your Course Content


Now that we have all of our content planned out (or when you do), it’s time to organise it in a way that is:

  • Logical
  • Progressive
  • Engaging
  • Efficient


This step is about putting all of your course lessons into order to make them easily digestible and ensures that it all ‘flows’ for your learners.

Step 1: Group Similar Tips into Modules

Brain Dump: Cluster, Chunk, Sequence Existing Content

Time to visit your wall of post-it notes! 

((NOTE* I am a total NERD for seeing courses come to life so PLEASE take a photo of your post-it-note wall and share it in my Facebook group ‘Entrepreneur To Edupreneur – Course Creators’.  I LOVE seeing these!))

With all of your post-it notes now in front of you, try to see if you have any similar ‘groupings’ or ‘families’ of tips.

Move your post-it notes around to group together tips that feel like they naturally fit together either because of a common theme, or even just because ‘it feels right’.

These ‘groups’ are going to be your MODULES.

NOTE: Modules do NOT need to be equal sizes! You do NOT need to have the same amount of lessons in each module. Some of your modules might have 2 lessons in it. Some might have 10. That’s totally ok.


Then, look at your modules and decide if they should go in a certain order.

Now reposition your post-it note clusters (modules) into their sequential order and add another post-it note to mark them ‘Module 1, Module 2, Module 3, Module 4’ etc.

(See picture below)…


Step 2 : Order Your Lessons Within Each Module

Now that you have got your modules together, and then put your modules in order; the next step is to put the TIPS in an order.

Your tips are going to be your LESSONS.

Your lessons will either need to come in a certain order, or they won’t – it just depends on what you are teaching.

Here is an example:


• Lesson 1: How to do step 1

• Lesson 2: How to do step 2

• Lesson 3: How to do step 3



• Lesson 1: Tip 1

• Lesson 2: Tip 2

• Lesson 3: Tip 3

You see, it all depends on what you’re teaching.

Now go back to your post-it notes, and move each tip around so that they are positioned in what you feel is the most natural order.

You may realise when you look at them in this order that you have missed a step or a tip, so do add in any extra tips that you feel need to be added in to make the flow or order work better.

When you are happy with your order, get a black marker and label each ‘tip’ with a number to show their order (in case they fall off the wall).

You have now ordered your lessons!


Transfer Your Content into Your ‘Course Plan Template’.

Having a formal Course Plan is extremely important for lots of reasons, but some include:

  • Ensures that you meet your aims, objectives and outcomes
  • Being able to clearly see the flow and content of your course and to optimise the learning experience
  • Organising your content and avoiding duplication of teaching
  • Keeps you clear and organised when filming
  • Organising your videos and other teaching resources
  • Assist with the formulation of your sales page
  • To help any staff or contractors assist you


This stage is all about taking your planned tips and transferring the modules and lessons into that Course Plan Outline to formalise and finalise your course.

I have a very specific course plan template I personally coach all of my Concept To Course 30 Day Coaching Program clients through completing to make sure you get this critical step right.

If you’d like to create a quality course of your own, get all of my templates and coaching – to turn your idea into a published course ready to sell in just 30 days, CLICK HERE to join us.

So there you go, we are now done with Step 6: Putting Your Modules and Lessons in Order

We are past the halfway point and tomorrow we take another step closer to the end with Step 7: Determine the Most Engaging and Effective Delivery Methods for Each Lesson.

Talk to you tomorrow!

Sarah x


More info about the ‘Concept To Course’ program:

This is a 30 day coaching program, hosted online, with personal daily support and live calls from me along with pre-recorded tutorial videos, workbooks, templates and swipe copy.

I personally work hand in hand with up to 30 participants over a period of 30 days to help you get your online course planned, created and PUBLISHED on your own online school!

MODULE 1: Plan & Profit

Ensure your course is profitable.  In this module you will learn:

  • How To Plan Your Online Course Topic 
  • How To Ensure Your Course Will Sell 
  • What Type Of Course You Should Create
  • How To Pick The Perfect Topic For Your Online Course
  • How To Define Your Target Student
  • How To Find Your Target Student
  • How To Create a Course That Sells
  • How To Conduct Your First Market Test + Swipe Copy
  • How To Niche Your Topic For Higher Market Demand
  • How To Check Your Market Demand
  • Online Course Pricing & Profitability

MODULE 2: Course Content & Delivery

Create your course content and structure; and learn how to deliver your course in a way that your students will love.  In this module you will learn:

  • How To Determine The Size & Length of Your Course
  • Guidelines for Course Length by Course Type
  • How In Depth Should Your Course Content Go?
  • How To Gather Your Course Content
  • How To Organise and Structure Your Course Content
  • How To Craft Your Magnetic And Specific Learning Outcomes
  • The Difference Between Course Aims, Objectives and Outcomes
  • How To Construct Excellent Learning Outcomes
  • How To Use Accredited Course Frameworks To Help You With Course Design, Content And Integrate Industry Standards
  • How to Title Your Online Course, Your Modules and Lessons
  • How To Conduct Market Research To Ensure Your Course Will Sell (Part 2)
  • The Different Content Delivery Methods
  • The Different Content Delivery Features of Your Online School
  • How To Use Activities And Practical Exercises
  • How To Create and Complete Your Online Course Outline
  • PowerPoint Slide Tips
  • How To Create Your Learner Workbooks, Slides & Document Handouts
  • Filming Delivery Tips – Your Video Structure & Presentation
  • What You Must Know About Adult Learning & Engagement
  • The 7 Principles of Adult Learning
  • How To Maximise Your Learner Completion Rates

MODULE 3: Online course technology, equipment and filming.  

Set-up your online school, email marketing and online course tech + launch your course.  In this module you will learn:

  • Your List of Course Creation Technology & Equipment – Visual Chart
  • How Your Tech Fits Together and What It All Does
  • The Three Main Ways To Host And Sell Your Online Courses – and Which One You Should Use
  • How To Set-Up Your Online School (With Live and Recorded Demos)
  • How To Set-Up Your Email Marketing Software
  • How To Set-Up Your Online Course Email Automation Sequences + Swipe Copy

BONUS MODULE 4: Online course launches and course marketing.  

In this module you will learn:

  • How To Write Your Online Course Landing Page/Sales Page + Template
  • How To Launch Your Online Courses + Examples of Different Types of Course Launches
  • Step By Step Overview of My ‘Enrolment Deadline Launch’ For a High Ticket Program
  • Email Guide for Launch + Swipe Copy
  • Critical Functions of Your Website
  • Your Long-Term Online Course Content Marketing Strategy

MORE INFO ABOUT: >>  ‘Concept To Course: 30 Day Course Creation Group Coaching Program’.

It ALSO includes:

  • My personal unlimited support, guidance and advice DAILY for 30 days 
  • Lifetime access to the accompanying online tutorials, demo videos, workbooks, templates (including all future upgrades) 
  • Lifetime access to the secret Facebook group where I personally support and coach you daily, answering all questions and providing livestreams to help you through anything you need
  • Group progression.  We all step through each module TOGETHER and you’ll be as supported by me as you will by your fellow course creation colleagues
  • Re-join future intakes as many times as you wish for free
  • LIVE Q&A call with me every week to have all of your questions answered, live demonstrations and walkthrough

MORE INFO ABOUT: >>  ‘Concept To Course: 30 Day Course Creation Group Coaching Program’.

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want to join a group of like-minded people to enjoy the course creation journey with;

or you just want the entire job done for you - I can help you design, develop and publish high-quality online courses in any industry on your own custom created online school, complete with all of your marketing integrations set-up and running.

There are 3 main ways to get your online course created. 

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