LATEST ARTICLES BY SARAH CORDINER

 

Published author and qualified industry leader in education & course creation

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Why Scripted Content Is Killing Your Authenticity (and What to Do Instead)

Why Scripted Content Is Killing Your Authenticity (and What to Do Instead)

Let me save you a whole lot of time, stress… and robotic content. The second you fully script what you’re going to say…Is the second you stop actually saying anything real. 💜 You become obsessed with the wordsYou’re thinking… “Did I say that right?”“Did I miss a line?”“Was that the exact sentence?” Instead of just……

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How to Build a Long-Term SEO Strategy That Actually Works

How to Build a Long-Term SEO Strategy That Actually Works

Ever feel like Google just “unfriended” your business overnight… and now you’re refreshing your inbox like it owes you money? If leads have slowed down, rankings have dipped, or you’re procrastinating on building a proper online income stream, this post is for you. Below is every practical, do-this-next tip from today’s Q&A, turned into a…

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How To Map Your Customer Journey and Turn Leads Into Sales

How To Map Your Customer Journey and Turn Leads Into Sales

Your leads are not “just names on a list”. They are future customers sitting in your business pipeline, quietly waiting for the right offer, the right follow-up, and the right next step. If someone has opted into your freebie, downloaded your guide, attended your webinar, joined your list or enquired with you… They are a…

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🚀 10 DAYS TO GO before CLAUDE COWORK MASTERCLASS

🚀 10 DAYS TO GO before CLAUDE COWORK MASTERCLASS

Stop faffing around with AI and start actually using it to run your business. Your phone. Your voice. Tasks running while you sleep.This is the workshop that changes everything. CLAUDE COWORK MASTERCLASS📅 Wednesday 20 May 2026⏰ 10:00 – 11:30 AM Brisbane Time💻 Live Online · $149 AUD Join here: https://workshop.sarahcordiner.com/claude-cowork-masterclass-2026 🔥 Grab Your Spot –…

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You Cannot Overpost. You Cannot Overshare. That’s a Myth.

You Cannot Overpost. You Cannot Overshare. That’s a Myth.

Let’s clear this up properly. 1️⃣ More Content Is Not a Problem. It’s an Advantage. Does it matter if you publish content as well as what your content creator is doing? No. The more the merrier. More content means: I would rather have 10 opportunities for someone to find me than two. Every single time….

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🚀 15 DAYS TO GO before CLAUDE COWORK MASTERCLASS

🚀 15 DAYS TO GO before CLAUDE COWORK MASTERCLASS

Stop faffing around with AI and start actually using it to run your business. Your phone. Your voice. Tasks running while you sleep.This is the workshop that changes everything. CLAUDE COWORK MASTERCLASS📅 Wednesday 20 May 2026⏰ 10:00 – 11:30 AM Brisbane Time💻 Live Online · $149 AUD Join here: https://workshop.sarahcordiner.com/claude-cowork-masterclass-2026 🔥 Grab Your Spot –…

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What Do You Actually Want to Be Known For?

What Do You Actually Want to Be Known For?

This matters more than most people realise. 1️⃣ Decide Who You Are Claiming to Be I’ve committed, very deliberately, to being known as that tech, AI and automation training lady. That’s the lane.That’s the flag in the ground. So ask yourself:What do you want people to say when your name comes up? “Oh, you need…

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What’s Actually Happening on Social Media in 2026 (And Why You Can’t Ignore It)

What’s Actually Happening on Social Media in 2026 (And Why You Can’t Ignore It)

Let’s get real about the landscape. 1️⃣ Social Media Is No Longer Optional 69% of the world are now active social media users. That’s nearly 6 billion people on an 8-billion-person planet. If you are not on social media as a business owner, you are actively opting out of access to over half the planet….

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20 DAYS TO GO before CLAUDE COWORK MASTERCLASS

🚀 20 DAYS TO GO before CLAUDE COWORK MASTERCLASS

Stop faffing around with AI and start actually using it to run your business. Your phone. Your voice. Tasks running while you sleep.This is the workshop that changes everything. CLAUDE COWORK MASTERCLASS📅 Wednesday 20 May 2026⏰ 10:00 – 11:30 AM Brisbane Time💻 Live Online · $149 AUD Join here: https://workshop.sarahcordiner.com/claude-cowork-masterclass-2026 🔥 Grab Your Spot –…

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Pick Your Hero Product (And Stop Confusing the Market)

Pick Your Hero Product (And Stop Confusing the Market)

Let’s make a decision today. 1️⃣ You Need One Hero Product Pick one hero product and commit to it for the next 12 months. Not five.Not “a few things”.One. Because here’s the truth. It takes at least 18 months of talking about your thing to a cold audience before they even understand what you do….

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