LATEST ARTICLES BY SARAH CORDINER

 

Published author and qualified industry leader in education & course creation

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What To Do If You Are Worried About Your Competition Copying You

Double down on being amazing. Double down on being the most helpful person in your industry. Double down on delivering mind-blowing value. (But if they really take the biscuit, then double down on a rabid lawyer)   

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What tech do you need to run a successful business?

Most business owners are madly burning themselves out trying to do everything in their business. Stuff that technology could be doing FOR them. If you want to scale to an unlimited level (whilst not burning out and losing your mind), you MUST have some basic tech in your business, including: A landing page (to sell…

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Never Give Up On Your Online Course Idea

Note: This article was originally published on 25th April 2016, and updated in June 2022.  Author: Sarah Cordiner   I remember when my education business was just an idea. When it all seemed so difficult, impossible, terrifying, overwhelming.. (ok, it can still be all of these things at times!!) But just like you, I had a…

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How I Got 11,037 New Online Course Enrolments – in Just 6 Weeks!

    I absolutely love reading (and listening) to books.   I always find them sparking an idea, rousing some inspiration and igniting renewed motivation.   I recently read ‘One Million Followers’ by Brendan Kane which is largely about using paid Facebook ads to rapidly generate a large following of highly targeted prospects. As many…

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How To Control A Massive To-Do List

How To Control A Massive To-Do List via GIPHY I don’t know about you, but sometimes I feel like I have 10,000 balls up in the air, whilst conducting an orchestra of wasps in the middle of a hurricane… We all let our to-do lists get the better of us from time to time.  In…

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What Your Website MUST Have & Do To Make More Sales & Grow Your Email List

What Your Website MUST Have & Do To Make More Sales & Grow Your Email List Websites, learning management systems, email marketing software, social media….. The list is endless! When you are brand new to the world of online course creation and all of the ‘things’ that the marketers are telling you that ‘you must…

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12 Ways To Market and Sell Your Online Course

12 Ways To Market and Sell Your Online Course, Coaching Program or Membership – without Paid Ads!

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5 Ways To Dramatically Increase Your Income in Your Business

5 Ways To Dramatically Increase Your Income in Your Course Creation or Education-Based Business Successful businesses consciously PLAN for PROFIT in their businesses. They have a goal to aim for, they know what they are going to sell, they have a clear customer journey and they organise their time according to their goal-tasks, and they…

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13 Ways To Beat Your Competition

13 Ways To Beat Your Competition We are always going to have competition.  Instead of worrying about them, focus on being better than them. In this article, I will share 13 tips with you that will help you get ahead of the pack – and stay there! Don’t Be Afraid To Look via GIPHY When…

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Why You MUST Have a Free Lead Magnet

Why You MUST Have a Free Lead Magnet Before COVID-19 hit, I used to head down to the local craft markets every Saturday morning. I’d always grab a fresh mango smoothie, a coffee, browse the local craft, buy a crystal or two and pat dogs without asking the owners. via GIPHY One particular morning, I…

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