LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
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Give Away to Get Rich: The Power of Sharing Freely
Want to build trust, authority, and long-term success in your industry? The secret lies in giving away value generously and strategically. Sharing your knowledge is the ultimate marketing tool to grow your audience and your income! 👉Reflect Today: What would happen if you shifted from a scarcity mindset to an abundance mindset, sharing your best…
Want a Scalable, Low-Risk Business?
The key to building a scalable business? Clear instructions and automation. 👉 Reflect today: Do you have SOPs (Standard Operating Procedures) for every repeatable task in your business? Here’s how to scale with ease: Write Detailed Instructions – Record everything you do that needs to be repeated and document it step by step. If a…
Simplify Your Links with a Link Page
👉 Reflect today: Do your followers have an easy way to find everything you offer in one place? If not, it’s time to create a link page! Here’s how a link page can transform your online presence: 1️⃣ What Is a Link Page?A link page is a single page on the internet—like yourdomain.com/links—that contains all…
Why You Need Google Analytics to Grow Your Business
👉 Reflect today: Are you tracking where your website traffic comes from, or are you running blind? Here’s how Google Analytics can help you level up your strategy: 1️⃣ See Where Traffic Comes FromFind out which social media platforms are driving visitors to your site. Are Instagram or LinkedIn sending the most people? Double down…
Two Types of Content to Scale Your Reach
Two Types of Content to Scale Your Reach To maximize your content strategy, focus on two types of posts: 1️⃣ Educational Content: These are your talking heads where you’re giving value, teaching, and sharing insights.Combine this with B roll footage in the background (think: you working or something relevant), adding educational value through text or…
Your IP Framework Isn’t Set in Stone: Embrace the Evolution!
Your IP framework is a living, breathing structure. It doesn’t have to be perfect or final—it just needs to capture what you know right now. Here’s the beauty of it: as you grow and refine it, you have more opportunities to create additional courses, books, keynotes, and programs. 👉 Reflect Today: What’s the best version…
If you don’t have this, your business is at risk
Imagine losing potential clients or revenue simply because one person holds all the knowledge for a crucial task. When that person’s unavailable, it’s like saying, “Can you come back Monday?” – a high risk for any business! 👉 Reflect Today: Are you prepared with how-to guides, training resources, and procedures for every critical role in…
No Talking Tip Videos – The Simple Content Strategy That Builds Familiarity and Trust
Think content creation is complicated? Think again! With “no talking tip videos,” you can create engaging, discoverable content in just minutes—no drama degree required. 👉 Reflect Today: How often are you showing up in front of your audience? Are you building familiarity with your content? 3 Steps to Create No Talking Tip Videos That Work:…
Behind the Business – Day 3: Plan Your Year, Map Your Magic, and Focus on the One Big Thing
3rd December 2024 I’m 35 minutes into delivering an online workshop when a bead of suncream-laden sweat dripped into my eyeball and started eroding my retina…. Thanks to Mercury currently being in the microwave (retrograde), my aircon, like everything else, has decided that it’s broken until December 15th. …So today, I am giving myself an…
Turn Workforce Wisdom into Your Competitive Edge!
Imagine if you could not only capture the knowledge within your organization but also multiply it, transforming your team’s expertise into a true competitive advantage. 👉 Reflect Today: Are you actively preserving and expanding the collective wisdom of your workforce? How could amplifying this knowledge fuel your organization’s success? 💡 Let’s build a strategy that…