LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
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HOW TO GET MORE CUSTOMERS WITHOUT SPENDING A FORTUNE ON ADVERTISING
Let’s be honest. Most business owners don’t have a sales problem. They have a visibility problem. Because people can’t buy from you if they don’t know you exist. We’ve all heard the saying: “No money, no honey.” I say: No marketing, no money. You can have: ✔️ The best product ✔️ The best service ✔️…
How to Get More Customers from Google Without Spending More on Advertising
Let’s be honest. Most business owners are spending all their time worrying about social media… While completely ignoring one of the most powerful free marketing tools available to them. Google. Because whether you’re a plumber… A builder… A coach… A consultant… A trades business… Or an online educator… People are still searching. Every single day….
How To Use SEO, AEO and GEO To Get Free Traffic From AI
Business owners who learn this NOW are going to have a massive advantage over the next few years. Because the way people search for information has fundamentally changed. People are no longer just going to Google and typing: “How do I…?” They are now asking:💜 ChatGPT💜 Gemini💜 Claude💜 AI search engines Questions like: 💜 Who…
21 Ways to Get Paying Customers
🚨 Just 3 Days to Go! 🚨 Join us live for 21 Ways to Get Paying Customers and discover practical strategies to attract more leads, increase conversions, and grow your business with confidence. If you’re tired of posting, hoping, and praying for sales… This is for you. 📅 Wednesday 24 June 2026🕙 10:00 AM –…
Why Being the Smartest Person in the Room Is Killing Your Business Growth
Let’s be honest. There comes a point in business where being the smartest person in the room stops feeling flattering and starts feeling frustrating. At first, it feels great. People come to you for advice. You’re the one with the answers. You’re the experienced one. The successful one. The person everyone asks for help. But…
How to Build a Network Marketing Lead Generation System That Works While You Sleep
Let’s be honest. Most people in network marketing, MLM marketing and affiliate marketing are still being taught strategies that belong in 2003. Make a list of 100 people. Message your friends. Message your family. Message your neighbour. Message your neighbour’s dog. Then wonder why everyone starts avoiding your phone calls. Sound familiar? The reality is…
How Trades and Service Businesses Can Use AI and Automation to Scale Faster in 2026
Most business owners don’t have a sales problem. They have a capacity problem. They’re buried under quotes, invoices, follow-ups, missed calls, customer enquiries, admin, emails, scheduling, project management and endless interruptions. The result? The business owner becomes the bottleneck. The good news is that we are now living in a time where technology, AI and…
How to Stop Feeling Defeated in Business and Start Thinking Like a CEO
Let’s be honest. Most business owners don’t actually have a revenue problem. They have a visibility problem. A numbers problem. Or sometimes… A mindset problem. And here’s why. When something isn’t working in our business, it’s very easy to fall into the trap of saying: 💜 “The economy is bad.” 💜 “Nobody is buying.” 💜…
IF YOUR BUSINESS STOPPED TODAY… WOULD ANYTHING STILL RUN?
Be honest. If you took a week off…Would leads still come in?Would emails still go out?Would sales still happen? Or would everything just… stop? That’s the gap 👇 💜 1. Automation keeps your business alive without youNot replacing you…Supporting you 💜 2. Systems create predictabilityNo more random income spikes→ consistent, trackable growth 💜 3. You…
How to Calculate Exactly How Much Marketing You Need to Hit Your Income Goals
Let’s be honest. Most business owners have absolutely no idea how many people they need to get in front of in order to hit their income goals. Instead, they spend their days saying: 💜 “I need more customers.” 💜 “I need more sales.” 💜 “I need more leads.” 💜 “I need more money.” But they’re…