LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
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The First Step to Ending Business Chaos (And It’s Easier Than You Think)
If your brain feels like a whirlwind of post-its, Trello boards, digital notes, and half-scribbled to-dos… welcome to the entrepreneurial vortex.Now let’s get you out of it. 👉 Reflect today: Is your productivity problem really a motivation issue… or is it just that your tasks are scattered like squirrels? Here’s the first step to calm,…
How to Create a Speaker Page That Gets You Booked (With Free Templates in Tekmatix)
Why Every Speaker Needs a Speaker Page If you want to get booked for paid speaking gigs, event organizers need an easy way to find you, learn about your topics, and see if you’re the right fit. That’s where a speaker page on your website becomes essential. 👉 Here’s why it matters: 1️⃣ Visibility in…
“What If I Don’t Sell My Course?” — Here’s the Reality Check You Need
Ah, that old chestnut.“But what if I don’t sell any?” Let’s flip that thought on its head: You’re already not selling any—because you haven’t made the course yet.So guess what? You’re at rock bottom, darling. The only way from here? Up. 1. No Course = No Sales The fear of not selling is keeping you…
How to Keep Going When It Feels Like Everything’s Falling Apart
Sometimes it’s not falling apart.Sometimes… you’re breaking open. 👉 Are you mistaking your next level of growth for failure? Growth Comes in Disguise It rarely looks like peace and quiet. More often, it feels like chaos, discomfort, and everything being “off.” That’s not destruction—it’s evolution. You’re Not Broken. You’re Breaking Open Old fears, old limits,…
How Often Should You Email Your Mailing List?
How Often Should You Email Your Mailing List? So many people are terrified of writing to their email list….. or just forget to do it – and this is BAD for your business! You wouldn’t have friends that you never ever speak to, would you??? Contacts have joined your mailing list for a reason –…
Partnerships That Grow Your Business (and Theirs)
One of the fastest ways to grow your business isn’t by doing everything alone—it’s by forming strategic partnerships. Let me give you a few real-life examples of how I do this. Example 1: Affiliate Win-Win My lawyer Helen helps business owners with business protection law. Guess what? My audience is full of business owners. So…
What Freebies & Lead Magnets Are Getting the MOST Opt-ins Right Now
If you have a business, you should have new email addresses entering your list every single day.If that’s not happening, it’s time to focus on better (or more) lead magnets. 👉 A lead magnet is something you give away for FREE in exchange for an email address. Once you have that email, automation takes over—you…
“What If It Fails?” — Here’s the Real Failure No One Talks About
You’re sitting there not launching your product, course, book, or offer because you’re scared it won’t make money? Here’s the kicker:👉 Not launching guarantees you won’t make money.Your fear is already manifesting the exact outcome you’re worried about. The Truth About Fear and Failure No Offer = No IncomeYou’re not making sales because you haven’t…
How To Price Your Course, Product or Service, PROPERLY
How much should I charge for this sexy grazing board??This is the question that WILL lead ANY business into financial RUIN. Never EVER ask ‘How much should I charge for this?’ when you’re pricing a product – unless you’re ready to go broke. Asking random Facebook strangers what their budgets are, or just guessing a…
How to Capture Every Email in the Room With Just One Slide
Most speakers deliver incredible value from the stage… but walk away without a single new lead. That’s a missed opportunity. Here’s the fix: add a QR code opt-in form directly to your slides. 3 Steps to Turn Stages Into Lead Machines Create a Simple Opt-In FormKeep it friction-free. Just ask for name + email—nothing more….