LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
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Nothing Kills Imposter Syndrome Like This: How to Build Confidence by Sharing Your Expertise Online
Want to know the fastest cure for imposter syndrome? It’s not another course. It’s not affirmations in the mirror. It’s not waiting until you “feel ready”. It’s sharing. Nothing boosts your confidence, self-esteem and self-belief like people thanking you for the content you’ve put out into the world. 1.You have to put it out there…
Stop “learning” about AI. Come and get it DONE
This is what happens when you put 10 business owners in a room with their laptops open and me hovering over their shoulders… Things actually get built. No death by PowerPoint. No “homework” you’ll never get around to. No going home overwhelmed with 47 tabs open. At my VIP Get It Done Day, we: 💜…
How to Create a High-Converting Launch Email Sequence
If your offer has a genuine opening date and closing date, you need more than one “buy now” email. You need a complete launch sequence that builds awareness, answers questions, addresses objections and reminds people before the deadline. This works for: ✨ Programme launches✨ Founding-member offers✨ Workshops and events✨ Black Friday promotions✨ Limited-time bonuses✨ Open-cart…
Anthropic Just Posted an $80 Billion Loss. So Why Are You Beating Yourself Up About Profit? (Free Revenue Calculator)
Anthropic reported an $80 billion loss, and you’re beating yourself up about your margins? Here’s how to define business success on your own terms, my five-part scorecard, my Profit First story and a free revenue calculator for one-off sales and memberships.
How to Price Custom Services with AI: Build a Pricing Engine in Claude or ChatGPT
If you provide customised services, creating every quote from scratch can become exhausting—and dangerously inconsistent. One client gets one price. Another client requests something similar but receives a completely different price. Then you realise you forgot to include the planning time, revisions, software costs or profit margin. 😬 The solution is to build an internal…
How to Build an Authentic Personal Brand That Actually Stands Out Online
Let’s get over ourselves for a minute. Seriously. We spend SO much time worrying about looking professional, polished, intelligent, credible and perfectly put together that sometimes we completely edit the HUMAN out of our personal brand. But what are we actually here for? To help people. To connect. To teach. To make an impact. And…
How to Understand the Difference Between Websites, Funnels, Sales Pages and Opt-In Pages in Tekmatix
Websites, funnels, sales pages, landing pages, opt-in pages… What on earth is the difference between them all? 😅 The simplest way to understand it is this: Everything is a web page. A homepage is a page. A contact page is a page. A sales page is a page. An opt-in page is a page. A…
R&D Tax Incentive: Could Your Business Get Cash Back or Tax Credits From Your Innovative Work?
The R&D Tax Incentive explained: how Australian businesses register, claim the offset in their tax return and stop claims falling through the cracks.
🔥 What would you ask Sarah if you had her for an hour?
That’s exactly what happens inside our Legends Lab Live Q&A sessions. Once a month, Legends Lab members get to jump on a live call with Sarah, bring their questions, talk through what’s happening in their business, and get direct guidance, ideas and practical next steps. And let’s just say… the September Q&A was packed. 👀…
How to Train AI to Draft Email Replies in Your Voice (Works With Claude, GrokBot and ChatGPT)
Think AI could never reply to your emails because it would not sound like you? Here’s the three-step process I use to train AI on my sent emails, turn them into reply rules and have it draft replies in my voice for my approval, with prompts for Claude Cowork, GrokBot and ChatGPT.