LATEST ARTICLES BY SARAH CORDINER
Â
Published author and qualified industry leader in education & course creation
Subscribe above to join my email community for up to date tips, information and guidance from me on creating online courses, education business development, education leadership, commercialising your expertise and creating and publishing your own profitable education-based products and services.
đ 20 DAYS TO GO before CLAUDE COWORK MASTERCLASS
Stop faffing around with AI and start actually using it to run your business. Your phone. Your voice. Tasks running while you sleep.This is the workshop that changes everything. CLAUDE COWORK MASTERCLASSđ Wednesday 20 May 2026â° 10:00 â 11:30 AM Brisbane Timeđť Live Online ¡ $149 AUD Join here: https://workshop.sarahcordiner.com/claude-cowork-masterclass-2026 đĽ Grab Your Spot â…
Why Raw Beats Polished in Marketing Right Now
This is one of the biggest mindset shifts people need to make heading into 2026. 1ď¸âŁ Polished Content Is Falling Behind Anything that looks overly edited, scripted, or produced is underperforming right now. Not because itâs bad.But because it feels distant. A shaky phone video where you say:âHey guys, I woke up with gastro and…
đ 30 DAYS TO GO before CLAUDE COWORK MASTERCLASS
Stop faffing around with AI and start actually using it to run your business. Your phone. Your voice. Tasks running while you sleep.This is the workshop that changes everything. CLAUDE COWORK MASTERCLASSđ Wednesday 20 May 2026â° 10:00 â 11:30 AM Brisbane Timeđť Live Online ¡ $149 AUD Register here: https://claude.ai/public/artifacts/058f850c-8bd5-4fa1-bc27-645fcb140bcc đĽ Grab Your Spot â…
How to Create Your Content Without Overwhelm (One Week at a Time)
This is where most people overcomplicate things and then⌠do nothing. So letâs simplify it. 1ď¸âŁ Do NOT Try to Create 365 Days of Content at Once You donât need a yearâs worth of posts sitting there. You need one week. Five posts.Thatâs it. Momentum beats perfection every single time. 2ď¸âŁ Stay in the Same…
âI Donât Know What to Postâ Is No Longer a Valid Excuse
Iâm going to say this with love⌠and a little sass. 1ď¸âŁ If You Say âI Donât Know What to Postâ⌠Youâre Lying to Yourself Not because youâre lazy.But because the work is literally done for you now. You just generated 365 content ideas in minutes. That excuse? Gone. 2ď¸âŁ Structure Turns Content Into Fun…
How to Use Agent Mode to Do the Boring Stuff For You
This is where things start getting spicy. 1ď¸âŁ Agent Mode Is Not the Same as a Normal Chat If youâre on a paid ChatGPT plan, you can switch into agent mode. This is not âtext in, text outâ.This is action. An agent can open files, click buttons, paste data, and do the admin work you…
Your Personal Brand Is Your Insurance Policy (Especially in the Age of AI)
I need you to hear this properly. Please go and build your personal brand. As quickly as you possibly can. Because in the world of AI, every single one of our businesses is at risk. Every. Single. One. The only thing that isnât? You. Your breath.Your voice.Your lived experience.Your perspective. 1ď¸âŁ Businesses Will Change. You…
How to Future-Proof Your Online Course Business in the Age of AI
Hereâs the uncomfortable truth. Standalone self-study courses are declining. Not because people donât want to learn.Not because they donât value expertise. But because AI has changed behaviour. People can now: Without ever buying a $297 course. So if your entire offer is: âHere are 40 pre-recorded videos. Good luck.â You are competing with free, instant,…
Why Visibility Wins Now (And Why You Canât Be Quiet Anymore)
Letâs be very clear about whatâs actually happening right now. 1ď¸âŁ AI Is Now Sending Traffic There is a brand-new acquisition line called AI-referred traffic. People are literally typing into ChatGPT:âWhoâs the best course creation coach in Australia?â If there isnât enough content by you on that topic, AI wonât refer you.Itâs that simple. 2ď¸âŁ…
Why AI Will Not Refer You If Youâre Invisible (And What To Do About It)
This part matters more than most people realise. 1ď¸âŁ AI Cannot Recommend What It Canât See AI will not refer you if there isnât enough content by you on a topic. Itâs that simple. If thereâs more content published by other people in your space, on your topic, guess who gets recommended? Not you. 2ď¸âŁ…