Posts by Sarah Cordiner
3 Ways To Maximise Staff Training on a Minimum Budget
3 Ways To Maximise Staff Training on a Minimum Budget So you’re a training manager, a learning and development manager, or you have a role that oversees the growth and development of employees within an organisation. We DON’T have to reduce the quality of training in our organisations when budgets get tighter; and in this article…
Read More5 Ways To a Best-Selling Course on Udemy
5 Ways To a Best-Selling Course on Udemy **Edit: Udemy algorithms may have changed since writing this article What makes an online course a ‘best-seller’? Many online instructors think that getting a course to best-seller is all about simply getting a truckload of people to join your course, and therefore use the strategy of giving…
Read MoreShould You Give Your Online Course Away for FREE?
In Part 1 of this article series, I explain to you the 5 major criteria behind getting an online course ‘to the top’. The first criteria is ‘Numbers’; which many online instructors get by giving away course coupons for free. In this Part 2 article, we will look into whether or not this is a…
Read MoreWhy You Should Read Every Day
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into…
Read MoreOnline Learning Glossary
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into…
Read MoreHow To Price Your Information Products & Programs
How Do You Price Your Information Products & Programs? It can be tough trying to decide how to price our information products and programs. Although there are many criteria to consider, this brief guide should help you identify where on Sarah Cordiner’s ‘value scale’ your information products may sit. If you already have an online…
Read MoreWhat Is Edupreneurship & How Can It Make You Money?
What is Edupreneurship? Becoming an Edupreneur is essentially taking what you have in your head – your knowledge, your skills, your expertise, your experiences – and turning it into a profitable learning product or program, such as face to face training workshops, tutorial videos, webinars, how-to guides, workbooks and more. Doing so increases your exposure,…
Read MoreBeen Dreaming Of Creating Your Own Profitable Training Course?
One of the most powerful actions you can take towards growing your business, making more sales, generating leads and positioning yourself as a leader in your field, is to develop an authority product. The best of all authority products for conversions is a training product or program, such as a course, workshop, webinar, workbook or…
Read MoreThe New (and much better) Way Of Getting Leads And Making Sales
‘Edu-preneurship’ and ‘Edu-marketing’ are the new ways of generating leads, impacting your market, positioning yourself as the authority in your field and of course, making more sales! Think ‘content marketing’ but on super-intergalactic steroids! It’s about moving away from ‘selling’, and instead creating a following by educating and informing your market (but doing so…
Read MoreWant To Create A Training Course But Don’t Know Where to Start?
Learners are the new buyers – and educating your market in your niche topic is the new way of generating leads, positioning yourself as the authority in your field and of course, for making more more sales. But most entrepreneurs have SO much knowledge and expertise to share, that they often don’t know where to…
Read More