Let’s talk about a little piece of business magic that works quietly behind the scenes—your email nurture sequence.

👉 Reflect Today: Are your emails building trust, authority, and desire to work with you? Or are they sitting in inboxes like awkward dinner guests no one invited?

Here’s your roadmap to turning readers into raving, paying members:

1️⃣ Set Up a Helpful Welcome Sequence
Use a system like Tekmatix to automate a beautifully structured welcome series. These should be packed with genuinely valuable advice. When your audience thinks “Ooh, I can’t wait to read this next one,” you’re already halfway to the sale.

2️⃣ Add a “Sales Footer” to Every Email
At the bottom of every message, pop in a gentle PS like:
P.S. Still thinking about launching your online course? Here are 3 ways I can help you get there…
Then link to:

Book a 1:1 with you

Join your coaching program

Join your membership

3️⃣ Structure: 3 Helpful Emails + 1 Sales Email
Every few emails, drop in a clear and confident sales message. Not spammy, not desperate—just direct. Highlight how many people you’ve helped, share a case study, and put a big beautiful button to join your offer.

4️⃣ Encourage Replies
Ask them to hit reply with any questions. This increases conversions and improves your email deliverability. Plus, people who reply are waaaay more likely to buy.

5️⃣ Keep It Going Long-Term
Your nurture sequence should be evergreen and ongoing. People often need 18+ months to make a buying decision. So stay helpful, stay present, and let your sequence do the work.

🎯 Quick Tip: Review your to-do list today and ask, “Which task here will make me money soonest?” Focus on that.

💡 Want to learn how to set all of this up—including tech tutorials, templates, and swipe files? Join me inside The Legends Lab, where we do all of this together.

👉 www.sarahcordiner.com/legends

EmailMarketing #CourseCreatorTips #LegendsLab #SarahCordiner #MembershipStrategy #OnlineBusinessTips #Tekmatix

Sarah x