LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
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How To Create Special Offers Without Upsetting Your Paying Customers
👉 Reflect Today: Are you planning discounts for Black Friday, Christmas, or special promotions… but worried about annoying your loyal customers? Here’s the smart strategy: 1️⃣ Don’t Discount. Differentiate.Instead of discounting your full-priced course or program (and risking refund requests!), create a different version for your promotion. 2️⃣ Reduce, Don’t Slash.Offer a “lite” version by…