LATEST ARTICLES BY SARAH CORDINER

 

Published author and qualified industry leader in education & course creation

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You Are NOT Behind. You Are Right On Time

If you ever catch yourself thinking, “I’m too late to start”, think again. Here’s the truth you need to hear today… 👉 Reflect Today: Are you comparing your Day One to someone else’s Year 20? Listen up, beautiful soul: 1️⃣ Your Journey Is Your OwnI’m 20 years into my business journey. You’re not supposed to…

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How To Create Special Offers Without Upsetting Your Paying Customers

👉 Reflect Today: Are you planning discounts for Black Friday, Christmas, or special promotions… but worried about annoying your loyal customers? Here’s the smart strategy: 1️⃣ Don’t Discount. Differentiate.Instead of discounting your full-priced course or program (and risking refund requests!), create a different version for your promotion. 2️⃣ Reduce, Don’t Slash.Offer a “lite” version by…

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Why You Should Add Captions to Every Video: Don’t Lose 80% of Your Audience!

You could have the most incredible video in the world… but if you miss this ONE thing, most people won’t even see it. 👉 Reflect Today: Are you uploading videos without captions and wondering why they’re not performing? Well, here’s your wake-up call: 80% of people watch videos with the sound OFF.Yes, 80%! And we…

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