LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
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The Workshop Marketing Loop: How Your Content Can Automatically Grow Your Membership
What if your content didn’t just teach… but also marketed your business? That’s the power of the Workshop Marketing Loop. Instead of constantly creating new promotions, your workshops become marketing assets that continuously attract new members. Here’s how it works: ???? Run a workshop or training???? Turn it into its own sales page???? Use that…
30 DAYS TO GO before CLAUDE COWORK MASTERCLASS
Stop faffing around with AI and start actually using it to run your business. Your phone. Your voice. Tasks running while you sleep.This is the workshop that changes everything. CLAUDE COWORK MASTERCLASS???? Wednesday 20 May 2026⏰ 10:00 – 11:30 AM Brisbane Time???? Live Online · $149 AUD Register here: https://claude.ai/public/artifacts/058f850c-8bd5-4fa1-bc27-645fcb140bcc ???? Grab Your Spot –…
From Kitchen Table Startup to Multi-Million Dollar Business: My Journey
Let me take you back for a second… I didn’t come from a business family.I didn’t grow up surrounded by entrepreneurs. I came from a world where women weren’t expected to build businesses… Let alone global ones. 1️⃣ It started at a kitchen table No plan.No experience.No idea what I was doing. Just a borrowed…
The Creative Freedom of Membership Businesses (Build a Living Knowledge Ecosystem)
One of the biggest advantages of running a membership is this: Your business becomes a living ecosystem of knowledge, not just a fixed course. Inside a membership, you can continuously teach and create based on what your audience needs most. ✨ Share new trends in your industry???? Teach skills your audience is asking for???? Explore…
Your Personal Brand Is Your Insurance Policy (Especially in the Age of AI)
I need you to hear this properly. Please go and build your personal brand. As quickly as you possibly can. Because in the world of AI, every single one of our businesses is at risk. Every. Single. One. The only thing that isn’t? You. Your breath.Your voice.Your lived experience.Your perspective. 1️⃣ Businesses Will Change. You…
Why Membership Businesses Create Financial Stability (Build Predictable Recurring Revenue)
One of the biggest struggles in business is unpredictable income. One month is great…The next month feels like starting from zero again. This is exactly why membership businesses are so powerful. Instead of relying on one-off sales, memberships create: ???? Predictable recurring revenue???? Reduced feast-or-famine income cycles???? Long-term customer relationships???? A sustainable bottom line that…
How to Set Up a Membership Website (Funnels, Portal & Automation) – Step-by-Step Workshop
⚙️ YES… YOU’LL STILL LEARN THE TECH One of the biggest reasons people never launch a membership? ???? The tech feels overwhelming. But in this 2-hour step-by-step workshop, you won’t just learn the strategy — you’ll see exactly how to set everything up. Inside the training, you’ll learn how to: ???? Build your membership sales…
How Memberships Calm the Rollercoaster of Business
Let’s be honest. Some days in business are magic. And some days are absolute rubbish. You go from: “Woohoo, best month ever!” To: “Oh no… how am I making money next month?” That feast-or-famine cycle is exhausting. And it messes with your head. 1️⃣ The Emotional Rollercoaster Is Real When your income depends on: One-off…
The Exact Order to Set Up a Membership (Without Losing Your Mind)
Whenever you teach something, show people the whole journey first. So here’s the whole journey of building a membership. Not fluffy.Not vague.Practical. These steps apply no matter what platform you use. Tekmatix.Kajabi.WordPress.Whatever. The core structure is the same. 1️⃣ Create the Product in Payments Before you sell anything… It has to exist. You go into…
Why Memberships Changed My Business (And Why They Might Change Yours)
Back when I launched my first membership, I priced it at $47 a month. My colleagues told me I was insane. “You charge thousands for consulting.Why would you put $50,000 worth of assets into something for $47?” Because I wasn’t building for today. I was building for compounding. 1️⃣ Memberships Calm the Rollercoaster Let’s be…