LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
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How To Create Social Media Images With AI in Minutes
One of the biggest reasons business owners don’t post consistently is this: They think every piece of content needs:💜 Professional lighting💜 A full photoshoot💜 Hair and makeup💜 Fancy editing💜 A graphic designer💜 Three hours of effort Honestly? Absolutely not. Some of my best-performing posts were made from:💜 Screenshots from videos💜 Selfie timer photos💜 Random phone…
How To Use ChatGPT To Create 365 Social Media Posts In Your Brand Voice
Can we all just take a moment to appreciate how absolutely BONKERS this is? We are now living in a world where you can literally train AI to write content in YOUR voice. YOUR personality.YOUR style.YOUR energy.YOUR teaching approach. And honestly? Business owners who learn how to leverage this are going to move SO much…
How To Create More Video Content Without Spending Your Whole Life Filming
One of the biggest excuses I hear from business owners is: “I don’t have time to create content.” And honestly? I get it. Some days I look fabulous and sparkly and ready to conquer the world… …and other days it’s dry shampoo, fluffy socks, a mum bun and emotional support coffee. But this is exactly…
How To Create 365 Pieces of Content Without Running Out of Ideas
One of the biggest myths in content marketing is: “I don’t know what to post.” No. You don’t know how to STRUCTURE your ideas. Because if you actually understand your industry properly, there are literally HUNDREDS of things you could be talking about. And this is why I teach business owners to create content pillars….
Why Scripted Content Is Killing Your Authenticity (and What to Do Instead)
Let me save you a whole lot of time, stress… and robotic content. The second you fully script what you’re going to say…Is the second you stop actually saying anything real. ???? You become obsessed with the wordsYou’re thinking… “Did I say that right?”“Did I miss a line?”“Was that the exact sentence?” Instead of just……
How To Build a Personal Brand That Makes People Want To Buy From You
Your business is not just your logo. It’s not your fonts.It’s not your colour palette.It’s not your Canva templates. It’s YOU. Your energy.Your personality.Your story.Your weirdness.Your values.Your way of making people feel. And honestly? The biggest mistake I see business owners make is trying so hard to look “professional” that they become completely forgettable. People…
How to Create Your Content Without Overwhelm (One Week at a Time)
This is where most people overcomplicate things and then… do nothing. So let’s simplify it. 1️⃣ Do NOT Try to Create 365 Days of Content at Once You don’t need a year’s worth of posts sitting there. You need one week. Five posts.That’s it. Momentum beats perfection every single time. 2️⃣ Stay in the Same…
Embrace the Camera: Shine Bright and Share Your Story with Joy!????
Most people feel more fear about getting on camera than they do about many other life challenges—even public speaking! Here’s the good news: being on camera is a skill anyone can learn. Here’s how to ease those nerves: ???? Reflect Today: Are you letting camera fear hold you back from sharing your message? Let’s overcome…
“I Don’t Know What to Post” Is No Longer a Valid Excuse
I’m going to say this with love… and a little sass. 1️⃣ If You Say “I Don’t Know What to Post”… You’re Lying to Yourself Not because you’re lazy.But because the work is literally done for you now. You just generated 365 content ideas in minutes. That excuse? Gone. 2️⃣ Structure Turns Content Into Fun…
How to Turn a Messy Brain Dump Into a Clear Strategic Plan Using AI
Let’s get real. Most people don’t need more ideas.They need a way to turn the chaos in their head into a plan they can actually follow. Here’s what most people don’t realise: 1️⃣ Your Strategy Is Already in Your Head You don’t need to “create” a strategic plan from scratch. You need to extract what’s…