LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
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Are you an Efficacy Effector? What the butterfly effect can teach us about making and breaking efficacy
Many of us have heard of the butterfly effect, coined by Edward Lorenz in 1961 which describes how a small change in one place, can result in a much bigger change later on; so if a butterfly flapped its wings in one place, with the right weather conditions it could create a hurricane in another…