LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
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Your Lead Magnet Is Your Free Trial!
Remember, your lead magnet is your free trial—a taster of YOU! It’s designed to convince people to buy your paid product without adding extra layers of complication. 👉 Reflect today: Are you using your lead magnet effectively to showcase your expertise? Here’s what to keep in mind: Your Marketing Is Your Free TrialFor most products…
Boost Your Income Streams Without Adding Overheads
Once you know all the ways you currently make money, the next step is to expand on that without reinventing the wheel. Here’s the magic: that “lump of meat” in your head is a goldmine. Instead of creating whole new services with new overheads, think about extracting what’s already there and turning it into a…
Turn Your Email List into a Long-Term Sales Machine!
Most businesses stop their email marketing too soon—and lose out on sales! The real magic happens AFTER the welcome sequence. Here’s how to keep nurturing leads until they’re ready to buy. 👉 Reflect today: Are you keeping potential customers engaged, or letting them disappear? The Secret to a Sales-Boosting Email System1️⃣ Welcome Sequence (11-17 Emails)Your…
Looking to Grow Your Business? Speak on Stages for Free Marketing!
Standing on someone else’s stage is one of the best ways to hack audience growth. Imagine the time and cost savings—you’re gaining exposure without spending a penny on ads, and you’re meeting real people who are far more likely to convert than online clicks. Here’s why this strategy is gold: 👉 Reflect Today: Where could…
Put some light on your business by sharing posts about it. – Legends Lab Day 1 – Part 1
Believe it or not, while we’re fully immersed in our business world, most people are not. We think everyone’s tuned in, but here’s the reality check: 📉 Less than 1% of your connections will ever see 1% of your posts. That’s right, according to Meta, barely anyone sees what you’re sharing. If you’re holding back…
Your Organization’s Knowledge is GOLD! Are You Leveraging It?
With two decades of experience helping organizations turn people potential into performance and profit, I can tell you this: your knowledge management strategy can make or break your success. Here’s my 4-step knowledge strategy to help you maximize performance and profits in your business: 🔹 Utilize ALL the capability within your organization – Don’t let…
How to Build Your Contact List and Drive Sales for Business Growth
👉 Reflect today: Are you overcomplicating your tech setup and losing sight of your ultimate business goal? Here’s how to simplify your approach and focus on what really matters: 1️⃣ Clarify Your Goal Always start by asking, “What am I trying to achieve?” Whether it’s collecting email addresses, promoting an event, or booking a call,…
Strategic Content Creation: How to Turn Visibility into Sales and Elevate Your Brand!
👉 Reflect today: Are you creating content with a clear purpose, or are you just putting it out there? Here’s how to turn every interaction into a step toward business growth: 1️⃣ Give Clear DirectionEvery piece of content should invite your audience to take a specific action—whether it’s joining your email list, booking a call,…
Mastering Content Marketing: How to Get Found Online
Content marketing isn’t just about posting pretty images—it’s about sharing your knowledge and hacking search engines so people can easily find you. 👉 Reflect today: Is your content helping people discover and engage with your brand? Here’s how to succeed in content marketing: Be Visible Share valuable content (videos, images, blogs) that allows your audience…
Stand Out From the Crowd by Targeting Your Niche!
Even if you’re in the same niche as someone else, your unique approach, design, and energy are what set you apart. 👉 Reflect today: Are you speaking the language of your audience and making your business stand out? Here’s how to stand out in a crowded market: Customization – Just like WordPress sites, it’s not…