LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
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How to Make More Money by Understanding the Numbers Behind Your Marketing
Let’s be honest. Every single one of us wants two things: 💜 To make more money 💜 To help more people And can we just agree on something? Those two things are not mutually exclusive. It’s okay to be good and rich. In fact, the more people you help, the more money you should make….
How To Break Through Fear, Discomfort and Growth Ceilings in Business
I need you to understand something about growth… Real growth is NOT comfortable. And honestly? I think the word “bootcamp” has become way too soft. When I say bootcamp… …I do NOT mean:💜 Sitting politely drinking tea💜 Nodding along to fluffy motivational quotes💜 Taking neat little notes you never implement For me? Bootcamp means:💜 Being…
How to Train AI with Your Business So Every Response Is Tailored to You
One of the biggest mistakes I see business owners making with AI is expecting it to magically understand their business. It doesn’t. If you don’t give AI context… It has to guess. And that’s why so many people end up with generic content that sounds like everyone else’s. Here’s what I recommend. Create a single…
Why Educational Content Still Wins (Especially in the AI Era)
Here’s something I wish more business owners understood: Your best marketing strategy isn’t selling. It’s teaching. Because every single day… Your future customers are asking questions. “How do I…?”“What’s the best way to…?”“How can I…?”“What should I do if…?” They’re typing those questions into: Google. YouTube. ChatGPT. Claude. Gemini. And every other AI search tool…
How to Build a Professional Sales Page in Minutes Using AI
Let’s be honest… AI is amazing. But it’s also incredibly annoying sometimes. 🤣 One minute it’s building you a stunning website in seven minutes while you’re making a cup of tea… The next minute it’s redesigning the entire page because you asked it to change a paragraph of text. Sound familiar? If you’ve been using…
Your Business Was Never Meant to Keep You Stuck
You started your business for freedom. To share what you know. To make an impact. To create something that truly belongs to you. But somewhere along the way, the dream became tangled in endless content, confusing technology, inconsistent marketing and far too many things to do. You don’t need to work harder. You need clarity….
How To Use AI To Save Time, Scale Your Business and Create Content Faster
One of the most emotional parts of the AI Marketing Bootcamp for me… …was hearing what people said after Day 1. Not because of the technology itself. But because of what that technology REPRESENTS for people. Freedom.Relief.Momentum.Possibility.Hope.Time back.Scalability.Belief in themselves again. One attendee said: 💜 “What I learned yesterday is totally going to change my…
Today’s the day we’ve been counting down to… and I couldn’t be more excited!
The 21-Day Walk & Talk Video Challenge officially starts TODAY! 🎉 For the next 21 days, we’re leaving perfection behind and choosing progress instead. We’re choosing:✨ Confidence over fear.✨ Action over procrastination.✨ Consistency over excuses.✨ Growth over staying comfortable. If you’ve ever wanted to feel more natural on camera, grow your personal brand, or simply…
🚨 24 Hours to Go… Tomorrow Changes Everything.
This is it. ⏰ In just 24 hours, the 21-Day Walk & Talk Video Challenge begins! If you’ve been telling yourself:“I’ll start next week…”“I need to be more confident first…”“I don’t know what to say on camera…” Tomorrow is your opportunity to stop waiting and start showing up. Over the next 21 days, you’ll build…
How To Use FOMO Marketing To Get More Clients After The Work Is Done
Let’s be honest. Most business owners finish a workshop, coaching call, consulting session, speaking gig or client project… And then move straight onto the next thing. Big mistake. Because some of the best marketing you’ll ever create happens AFTER you’ve delivered the work. This is what I call a FOMO Post. FOMO stands for Fear…