LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
Subscribe above to join my email community for up to date tips, information and guidance from me on creating online courses, education business development, education leadership, commercialising your expertise and creating and publishing your own profitable education-based products and services.
Recover 50% of Lost Sales with Abandoned Cart Automation
Did you know that 80% of potential buyers abandon their carts before completing a purchase? 😱 That’s a lot of missed sales, but here’s the good news: You can recover over 50% of those lost sales just by switching on an abandoned cart automation! 👉 Reflect today: Do you have abandoned cart automation turned on…
Choosing Your Hero Offer: High-Ticket, Low-Ticket, or Mid-Ticket?
Your hero product—the main offer that you promote, market, and build your business around—is the foundation of your success. But should it be high-ticket, low-ticket, or somewhere in the middle? 👉 Reflect today: Is your business built around the right hero offer for your audience, income goals, and marketing strategy? Here’s how to decide:1️⃣ Low-Ticket…
The Real Secret to Hitting Your Goals: Volume, Consistency & Courage
Success isn’t magic. It’s not luck. It’s not reserved for the “chosen ones.” It’s math, it’s volume, and it’s consistency. And the only person who can decide to show up for your goals… is YOU. 👉 Reflect Today: Are you holding back your message out of fear, or are you pressing publish because someone out…
Your Lead Magnet Is Your Free Trial!
Remember, your lead magnet is your free trial—a taster of YOU! It’s designed to convince people to buy your paid product without adding extra layers of complication. 👉 Reflect today: Are you using your lead magnet effectively to showcase your expertise? Here’s what to keep in mind: Your Marketing Is Your Free TrialFor most products…
Boost Your Income Streams Without Adding Overheads
Once you know all the ways you currently make money, the next step is to expand on that without reinventing the wheel. Here’s the magic: that “lump of meat” in your head is a goldmine. Instead of creating whole new services with new overheads, think about extracting what’s already there and turning it into a…
Turn Your Email List into a Long-Term Sales Machine!
Most businesses stop their email marketing too soon—and lose out on sales! The real magic happens AFTER the welcome sequence. Here’s how to keep nurturing leads until they’re ready to buy. 👉 Reflect today: Are you keeping potential customers engaged, or letting them disappear? The Secret to a Sales-Boosting Email System1️⃣ Welcome Sequence (11-17 Emails)Your…
Looking to Grow Your Business? Speak on Stages for Free Marketing!
Standing on someone else’s stage is one of the best ways to hack audience growth. Imagine the time and cost savings—you’re gaining exposure without spending a penny on ads, and you’re meeting real people who are far more likely to convert than online clicks. Here’s why this strategy is gold: 👉 Reflect Today: Where could…
Your Organization’s Knowledge is GOLD! Are You Leveraging It?
With two decades of experience helping organizations turn people potential into performance and profit, I can tell you this: your knowledge management strategy can make or break your success. Here’s my 4-step knowledge strategy to help you maximize performance and profits in your business: 🔹 Utilize ALL the capability within your organization – Don’t let…
How to Build Your Contact List and Drive Sales for Business Growth
👉 Reflect today: Are you overcomplicating your tech setup and losing sight of your ultimate business goal? Here’s how to simplify your approach and focus on what really matters: 1️⃣ Clarify Your Goal Always start by asking, “What am I trying to achieve?” Whether it’s collecting email addresses, promoting an event, or booking a call,…