LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
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This Is Where It Changes: The One Decision That Transforms Your Business (and Your Life)
There’s a moment in every business owner’s journey… The moment you stop saying “one day” and start saying “day one”. It doesn’t look dramatic from the outside. Nobody throws you a party (well… not at first). But it’s the moment everything starts to shift. Not when you’ve got more time. Not when you’ve got more…
How to Get More Clients by Making It Easier for People to Book a Call With You
One of the simplest marketing strategies I’ve ever used generated hundreds of thousands of dollars. And yet most business owners completely overlook it. Ready? Make it ridiculously easy for people to book a call with you. That’s it. Simple. But incredibly powerful. Because you’d be amazed how many people want help but don’t know how…
From vision to victory… what’s actually in the middle?
Everyone has a vision. The course they want to launch.The membership they want to build.The business that finally runs without them working 14-hour days. But between the vision and the victory is a big messy middle. And that’s where most people get stuck. Here’s what gets you through it: A vision without a plan is…
How to Turn a Webinar or Video Into a Lead Magnet in Minutes (With AI)
You don’t need to create a lead magnet from scratch. Here’s how to turn a webinar, workshop or video you’ve already recorded into a branded eGuide and workbook with AI, put it behind an opt-in form and deliver it automatically, plus the prompts I use.
How to Start a Profitable Membership Without Creating New Content Every Month
One of the BIGGEST questions I get asked about memberships is: “What do I actually need to include?” And right behind that: “Do I have to create brand-new content every single month?” NO. There are no membership police. There is no magical rulebook that says your membership must contain 47 courses, weekly calls, daily content,…
THE LEGENDS LAB: Where Experts Become Known
You don’t need more information. You need a room full of people doing the work with you. That’s exactly what Legends Lab is. A membership for coaches, consultants, course creators and experts who are done watching from the sidelines… and ready to become well-known in their field. Inside, you get: 💜 Live workshops and masterclasses…
Where leaders come to grow.
https://youtube.com/shorts/N9dl7zuss0w?feature=share I’ve been standing on stages, scribbling funnels on whiteboards and teaching business owners for over 20 years. And here’s the biggest lesson I’ve learned in all that time… The best leaders never stop being students. They don’t wait until the business is struggling to pick up a new skill. They learn AI, automation and…
Think bigger. Move bolder.
This is what it looks like when business owners stop thinking about it… and start doing it. Laptops open. Notes everywhere. Ideas flying. People building their marketing with AI right there in the room, not “one day when I get around to it”. Here’s what I’ve learned after 20+ years of teaching business owners: Energy…










