LATEST ARTICLES BY SARAH CORDINER

 

Published author and qualified industry leader in education & course creation

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How to Get More Leads and Sales with Organic Marketing in 2026

How to Get More Leads and Sales with Organic Marketing in 2026

Are you ready or are you READY? Because here is the number one biggest, most effective marketing method that has not only worked for me in the last 12 months… but has consistently been my highest source of leads and traffic for the last 15 years that I’ve been able to track through analytics. And…

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How to Do Market Research in Minutes Using ChatGPT (And Turn It Into Content That Ranks)

Let me remind you how painful market research used to be. Surveys.Forums.Blog comment threads.Endless scrolling.Trying to guess what your audience was actually asking. Now? You lucky buggers can just ask AI. And it will tell you exactly what to create. Here’s how. 1️⃣ Ask ChatGPT for the Top 100 Questions in Your TopicLiterally type: “Give…

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How to Clone Your Voice and Turn Text Into Videos (Without Ever Hitting Record)

This is one of those “wait… WHAT?” moments. 👉 Reflect Today: How much content have you not created because you didn’t want to film, edit, or be on camera? Here’s what’s now possible: 1️⃣ If You Can Use a Word Doc, You Can Edit VideosInside tools like Descript, you edit video by editing the text.Delete…

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AI Agents vs Custom GPTs: Here’s the Difference (And Why It Matters)

Let’s clear up one of the most confusing bits of AI language right now. Because this distinction will change how you work forever. 1️⃣ A Custom GPT Thinks and Talks A custom GPT is text in, text out. You give it instructions.It gives you answers, plans, copy, ideas, lists. That’s it. It doesn’t do anything…

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How to Turn a Messy Brain Dump Into a Clear Strategic Plan Using AI

Let’s get real. Most people don’t need more ideas.They need a way to turn the chaos in their head into a plan they can actually follow. Here’s what most people don’t realise: 1️⃣ Your Strategy Is Already in Your Head You don’t need to “create” a strategic plan from scratch. You need to extract what’s…

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Why You’re Not “Bad at Tech” (You’re Just Expecting Mastery Too Fast)

Let me calm your nervous system for a second. 👉 Reflect Today: Would you expect yourself to learn French fluently in 60 minutes? No?Good.Then please stop doing that to yourself with tech and AI. Here’s what you need to know: 1️⃣ Conversion Is Psychological, Not PrettyI’ve got a bot that helps write sales pages based…

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How to Create a Gemini “Gem” That Clones You and Starts Doing Your Work for You

I’ve compared ChatGPT and Gemini side-by-side, and for my everyday workflows the results are honestly incomparable. I’m moving most of my day-to-day to Gemini… and here’s the reason. 👉 Reflect Today: Have you built a custom GPT… but you’re still doing far too much manual thinking, writing, and replying in your business? Here’s what most…

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How to Stop Being the Bottleneck in Your Business (and Finally Make Yourself Redundant)

I’m going to say this gently… and then not so gently. 👉 Reflect Today: If you took 30 days off starting tomorrow, what would break first in your business? Because here’s the truth most people avoid: 1️⃣ If You’re Not Comfortable Looking Like an Idiot, Business Will Be HardYou’re going to post something and get…

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How to Build a “One Source of Truth” System That Keeps You Focused All Year

Let’s start with the real problem. Most business owners don’t lack motivation.They lack a reliable system that tells them what matters now, next, and later. 👉 Reflect Today: Are you drowning in tasks because you have too much to do… or because nothing is prioritised and everything lives in five different places? Here’s what most…

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How to Use Social Listening and AI Agents to Find Leads Every Day (Automatically)

Social listening is simply this: finding the exact questions people are already asking… so you can answer them and get discovered. 👉 Reflect Today: Are you still creating content hoping the right people see it… or are you actively going where people are already asking for help? Here’s what most people don’t realise: 1️⃣ Your…

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