How to Build a Waitlist for Your Next Launch (Even If You Haven’t Created It Yet)

How to Build a Waitlist for Your Next Launch (Even If You Haven’t Created It Yet)

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You don’t need a finished course, published book, or polished membership site to start promoting your offers. You just need a plan—and a form.

👉 Reflect Today: Are you holding back on marketing because your product isn’t done yet? How many opportunities are slipping through your fingers while you wait for “ready”?

Let me hit you with some real-world strategy:

1️⃣ Pre-Sell With Purpose
If you get asked to be on a podcast, a summit, or a stage today, don’t wait until your offer is live. Talk about it NOW. Share the journey, the why, and the transformation your future audience can expect.

2️⃣ Create a “Let Me Know When It’s Ready” Form
Hop into Tekmatix (or whatever you’re using), and create a simple form:

Name
Email
Interest in [your offer]

Label it “Join the Waitlist” or “Be the First to Know.” This is your golden list of pre-warmed leads.

3️⃣ Use That Link Everywhere
In every interview, every caption, every bio, say:
“I’m creating something incredible—pop your name on the waitlist and I’ll send it to you the moment it’s live.”

4️⃣ You’re Building Anticipation and an Audience
By the time your product is ready, you’re not starting from scratch—you’re launching to people who’ve already said, “Yes, I want this!”

5️⃣ Sales Begin Long Before the Cart Opens
Marketing isn’t just about when it’s ready—it’s about making sure someone’s waiting when it is.

🎯 Always be building buzz. Always be collecting leads. Future-you will thank you for it.

💡 Want the full tech tutorial on how to create opt-in forms, build your waitlist funnels, automate reminders, and pre-sell with ease? That’s all inside The Legends Lab—step by step.

👉 Join now at www.sarahcordiner.com/legends

PreMarketing #LaunchStrategy #LegendsLab #OnlineBusinessTips #SarahCordiner #SellBeforeItsReady #EmailMarketing #CourseCreatorTips #VisibilityMatters

Sarah x

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