LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
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How to Create Powerful Online Training Videos Without Overthinking It
Want to create awesome video content but feel like a deer in headlights when the camera’s on? 👉 Reflect today: Are you delaying content creation because you think you need to be polished, scripted, or a born performer? Here’s the real secret to success on camera: 1️⃣ Focus on Your Student, Not Your SlidesGreat teaching…
The Power of Simple Membership Models: Your Expertise is Enough
Think you need fancy bells and whistles to create a membership? Think again! 👉 Reflect today: Are you overcomplicating your membership offer, when the real value is YOU? Here’s what works (and why it’s worth every penny): 1️⃣ Your Expertise Has ValueA simple monthly Q&A call with you—where members can ask their burning questions and…
How to Build a Funnel Yourself (and Take Control of Your Business!)
I’ll never forget the time I paid $25,000 AUD for someone to build my first funnel—only for them to ghost me. But you know what? That “failure” turned out to be my greatest opportunity. 👉 Reflect today: Are you waiting for someone else to save your business tech setup? Or are you ready to empower…
How to Turn Chaos into Calm with One Simple Shift (And a Free AI Strategist to Help You Do It)
Overwhelm isn’t caused by too many tasks — it’s caused by the wrong tasks… and no clear path forward. 👉 Reflect today: Are your to-dos moving you closer to your One Big Thing, or just keeping you busy? Here’s how to get back in control (and keep your sanity): 1️⃣ Perceived Control = Less StressWhen…
What’s a “Good” Conversion Rate? Let’s Talk Real Numbers
In 2025’s online business world, knowing what’s normal can keep you from spiralling into “Why isn’t this working?!” meltdown mode. 👉 Reflect Today: Are you judging your sales performance fairly… or comparing it to someone else’s highlight reel? Here’s the reality check every online entrepreneur needs: 1️⃣ 1–3% Is the Industry StandardThat’s right. The average…
How to Set Up a Tech-Ready Funnel for Free Lead Magnets in 3 Simple Steps
Tech doesn’t have to be terrifying.Funnels don’t have to be fancy.And sales pages definitely don’t have to involve emotional breakdowns or lawsuits (although… I’ve got stories). 👉 Reflect today: Are you holding back on launching your free lead magnet because the “tech stuff” feels like a nightmare? Here’s what we’re doing instead: 1️⃣ Step One:…
Perfection is Procrastination in a Fancy Hat
Yes, you heard me.I’ve watched so many talented people fail — not because they weren’t good enough……but because they waited too long.Tinkered too much.Polished it until it sparkled — and never launched it. 👉 Reflect today: Are you waiting for “perfect”… or are you ready for progress? Here’s the truth:You don’t know what will work…
How to Build a High-Converting Three-Step Sales Funnel (With Automation) in Under 60 Minutes
Funnels. Funnels. Funnels.They’re not just for the tech bros or fancy marketers in mankinis.They’re the essential structure that turns your content into customers — on autopilot. 👉 Reflect today: Are you relying on random posts and crossed fingers to make sales, or do you have a proper funnel that guides your buyers through the journey?…
How I Built a 7-Figure Business Through Organic Marketing Alone
Want to know the real secret to building a 7-figure business without a massive ad spend, flashy funnels, or being “Insta-famous”? 👉 Reflect today: Are you showing up as the most helpful person in the room — or are you hiding, hoping people will magically find you? Here’s what works (and keeps working): 1️⃣ Being…
Why Launching Once Is a Myth (You’re Actually Launching Forever)
So many course creators, coaches, and business owners put themselves under crushing pressure for their one big launch to be “perfect.” But here’s the truth bomb… 👉 Reflect Today: Are you launching like it’s a one-time event, or are you showing up every day like your offer is worth shouting about forever? Let me break…