LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
Subscribe above to join my email community for up to date tips, information and guidance from me on creating online courses, education business development, education leadership, commercialising your expertise and creating and publishing your own profitable education-based products and services.
Keep It Real: How to Film Videos That Show Your Personality, Not a Script
If you want your videos to connect, you’ve got to ditch the script and let your real self shine. 🎥✨ 👉 Reflect Today: Are you coming across like a passionate expert — or a stiff newsreader? Here’s the powerful truth about unscripted videos: 1️⃣ Personality SellsPeople buy from people they feel connected to. Reading from…
How to Package and Price Your Expertise for Every Budget: Free to High-Ticket Offers That Convert
Ever given someone a taste and they ended up buying the whole block? That’s how your offers should work. 👉 Reflect today: Are you giving your audience options to buy from you at every level of investment? 1️⃣ One Topic, Three TiersYou don’t need 10 different topics. You just need to package ONE message three…
How to Create a Content ‘Spider Web’ That Catches More Customers
Let’s talk about why content creation is NOT just about staying “visible”—it’s about silently working behind the scenes to build your business on autopilot. 👉 Reflect Today: Are you randomly posting? Or are you deliberately spinning a web of searchable, findable, income-generating content? Here’s the reality most people don’t realise: 1️⃣ Every Piece of Content…
AI is Coming for Your Admin: Why the Future of Customer Care is Custom, Smart, and Surprisingly Personal
It’s here, it’s fast, and it’s freaking fabulous. AI isn’t just a buzzword—it’s becoming the most powerful partner in business you’ve ever had. And if you’re not using it yet… you’re missing a trick (or 10). 👉 Reflect today: Are you still sending generic emails to everyone… when AI could send a personal one to…
How to Scale Your SaaS for Maximum Exit Value: MRR, Churn, and Customer Diversity Explained
Ready to take your business from fledgling to flourishing with a multi-million dollar valuation? Here’s what I learned from getting my SaaS valued at $15 million—and how you can start today. 👉 Reflect today: Are you building your business for long-term success—or just for survival? 1️⃣ Focus on Monthly Recurring Revenue (MRR)The first key metric…
How To Build a 7-Figure Business From a Suitcase of Bikinis and Zero Contacts
When I arrived in Australia, I had: ❌ No laptop❌ No job❌ No money❌ No internet❌ No friends✅ Just a suitcase of bikinis and a boatload of grit. I cried. I panicked. Then I got curious.And that’s when the magic started… 👉 My neighbour let me use her computer (and gave me a few beers).👉…
6 Ways to Make Your Speaking, Coaching, Consulting & Course Business More Profitable
Use Automation and AI to do your outreach for you Tech and automation, combined with AI Employees (all available in Tekmatix) Identify Your Products and Services: Determine what products or services you will offer, such as courses, coaching, consulting, services, bootcamps, memberships – and how much you will charge, and what will be included in…
How to Build a Million-Dollar Business with Edu-Marketing (Fluffy Socks Optional)
Here’s how I turned a spare room in the most remote town in Australia into a seven-figure SaaS in just 12 months—by mastering edu-marketing. 👉 Reflect today: Are you overthinking your content, waiting to be “ready” instead of just showing up and sharing your knowledge? 1️⃣ Answer Questions in Your NicheUse ChatGPT to find the…
How to Turn Every Video into a Visibility Powerhouse in 2025
Think your content is working hard enough for you? Let’s make it unstoppable. 👉 Reflect today: Are you leveraging every single video you create to its fullest potential? Here’s how to supercharge your visibility: 1️⃣ Transcribe Your VideosUse Descript (my fave tool!) to transcribe your videos. Turn those transcripts into blog posts, LinkedIn articles, Medium…
Why You Should NEVER Use a Webinar Platform’s Built-In Registration Form
Let’s clear up the confusion: If you’re hosting a webinar or livestream, don’t hand over your leads to someone else’s platform. 👉 Reflect Today: Are you building your business or theirs? Here’s why you should always build your own registration funnels (especially with Tekmatix): 1️⃣ You Own the DataWhen you build your own funnel, every…