LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
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How to Turn Every Email Into a Sales Machine (Without Being Salesy)
Let’s talk about one of the most underused assets in your business… Your emails. Because most people are sending emails…But they’re not actually making money from them. 💜 Create ONE master email templateYou don’t need to reinvent the wheel every time. Build it once.Use it forever. Same structure.Same branding.Same strategy. 💜 Keep it simple (ugly…
How To Use Claude Cowork AI To Automate Your Business & Save Hours Every Week
Most business owners are still using AI like a calculator… Meanwhile some of us are building entire AI WORKFORCES. This week I delivered my live CLAUDE COWORK MASTERCLASS where I showed exactly how I’m using AI to: And honestly… The room collectively lost its mind a few times 😂 Because once you SEE what AI…
How to Structure Your Membership Portal (So It’s Not a Mess)
This is where most people completely mess it up… They dump EVERYTHING into one big course……and then wonder why their members can’t find anything. Let’s fix that. 💜 Every resource should be its own “course”One webinar = one courseOne workbook = one courseOne checklist = one course Not because it looks pretty…Because it makes everything…
Finding Your Focus: The One Big Thing Method for Clarity and Success
Feeling overwhelmed by endless to-dos and ideas? Here’s a powerful approach to prioritize and stay on track: 👉 Reflect Today: What’s your one big goal for the year, quarter, or month? Here’s how to use it to filter out distractions: 3 Steps to Zero in on Your OBT (One Big Thing) 1️⃣ Identify Your OBT…
Build Your Membership Portal the Right Way (Even If Your Brain Is Fried)
Alright… let’s simplify the hell out of this. Because this is where most people get overwhelmed… and then do nothing. 💜 Start with ONE core “Start Here” areaYou don’t need 50 lessons.You need clarity. – Welcome message– How to book a call– How to cancel– How to join your community That’s it. Done. 💜 Not…
Why Scripted Content Is Killing Your Authenticity (and What to Do Instead)
Let me save you a whole lot of time, stress… and robotic content. The second you fully script what you’re going to say…Is the second you stop actually saying anything real. 💜 You become obsessed with the wordsYou’re thinking… “Did I say that right?”“Did I miss a line?”“Was that the exact sentence?” Instead of just……
How To Build a Personal Brand That Makes People Want To Buy From You
Your business is not just your logo. It’s not your fonts.It’s not your colour palette.It’s not your Canva templates. It’s YOU. Your energy.Your personality.Your story.Your weirdness.Your values.Your way of making people feel. And honestly? The biggest mistake I see business owners make is trying so hard to look “professional” that they become completely forgettable. People…
🚀 7 DAYS TO GO before CLAUDE COWORK MASTERCLASS
Stop faffing around with AI and start actually using it to run your business. Your phone. Your voice. Tasks running while you sleep.This is the workshop that changes everything. CLAUDE COWORK MASTERCLASS📅 Wednesday 20 May 2026⏰ 10:00 – 11:30 AM Brisbane Time💻 Live Online · $149 AUD Join here: https://workshop.sarahcordiner.com/claude-cowork-masterclass-2026 🔥 Grab Your Spot –…
Membership Metrics That Actually Matter (and How to Stop People Cancelling)
If you’re running a membership and not tracking this stuff…You’re basically flying blind. Let’s talk about the numbers that actually tell you if your business is working. 💜 MRR is your north starMonthly Recurring Revenue = predictable income. This is the heartbeat of your business.If it’s going up… you’re winning.If it’s flat or dropping… pay…
🐨 Stand Out & Build an Unforgettable Brand by Turning Up the ‘Real’ You! 🐨
Want to make a lasting impact in your industry? Sometimes it’s all about showing up as you—quirks and all! Here’s how embracing your unique personality traits can set your brand apart: 👉 Reflect Today: What makes you, you? Can you turn up the volume on those characteristics to build a truly memorable brand? 3 Ways…