LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
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‘Cheap’ Online Courses: Are They ‘Bad Quality’?
Cheap Online Courses – Are They Bad Quality? There are lots of online learning platforms and online course marketplaces out there and they all have their pros and cons. One of the most well-known platforms for selling online courses is the marketplace ‘Udemy‘. (I talk more about whether you should sell your…
Productivity Tip: How To Put Your Time-Consuming Daily Tasks on Autopilot!
Productivity Tip: How To Put Your Time-Consuming Daily Tasks on Autopilot! As an entrepreneurs and business owners we’re forever busy and it can feel like our to-do list gets bigger and bigger every day! Do you ever just feel like screaming?! But there is a way out and there are some awesome FREE tools and…
3 Ways To Maximise Staff Training on a Minimum Budget
3 Ways To Maximise Staff Training on a Minimum Budget So you’re a training manager, a learning and development manager, or you have a role that oversees the growth and development of employees within an organisation. We DON’T have to reduce the quality of training in our organisations when budgets get tighter; and in this article…
5 Ways To a Best-Selling Course on Udemy
5 Ways To a Best-Selling Course on Udemy **Edit: Udemy algorithms may have changed since writing this article What makes an online course a ‘best-seller’? Many online instructors think that getting a course to best-seller is all about simply getting a truckload of people to join your course, and therefore use the strategy of giving…
Should You Give Your Online Course Away for FREE?
In Part 1 of this article series, I explain to you the 5 major criteria behind getting an online course ‘to the top’. The first criteria is ‘Numbers’; which many online instructors get by giving away course coupons for free. In this Part 2 article, we will look into whether or not this is a…
How To Price Your Information Products & Programs
How Do You Price Your Information Products & Programs? It can be tough trying to decide how to price our information products and programs. Although there are many criteria to consider, this brief guide should help you identify where on Sarah Cordiner’s ‘value scale’ your information products may sit. If you already have an online…
What Is Edupreneurship & How Can It Make You Money?
What is Edupreneurship? Becoming an Edupreneur is essentially taking what you have in your head – your knowledge, your skills, your expertise, your experiences – and turning it into a profitable learning product or program, such as face to face training workshops, tutorial videos, webinars, how-to guides, workbooks and more. Doing so increases your exposure,…
The New (and much better) Way Of Getting Leads And Making Sales
‘Edu-preneurship’ and ‘Edu-marketing’ are the new ways of generating leads, impacting your market, positioning yourself as the authority in your field and of course, making more sales! Think ‘content marketing’ but on super-intergalactic steroids! It’s about moving away from ‘selling’, and instead creating a following by educating and informing your market (but doing so…
You Have A Profitable Message! Teaching your market will change your life and your student’s
You Do Have A Message! Teaching your market what you know will skyrocket your impact and profits… You do have a message. You already know SO much and this knowledge you have is invaluable to others; it has the power to transform lives, businesses, and industries – as well as your own business and bottom line, IF…
As unemployment in Australia rises, return to work support gets cut
**OLD POST from early 2015 – lifted from the archives due to recent blog updates** The Government has just slashed the national funding for training the unemployed, which will see more people unemployed for much longer periods of time, if not forever. Without the funding for necessary job training, job seekers and job services agencies…