Posts by Sarah Cordiner
How to Track the Right Business Metrics to Grow Your SaaS Faster
Here’s one question every business owner should ask themselves: “Do I actually know the numbers driving my business?” Because hope isn’t a strategy. Guessing isn’t a strategy. Growth comes from measuring the right things consistently. One of the simplest habits we’ve built into our business is a weekly scoreboard. Nothing fancy. Just the numbers that…
Read MoreWhy Students Quit Your Course at Module 2 (and How to Fix It)
Your online course isn’t confusing because of the content… it’s confusing because of the missing outcomes. Most course creators start by recording videos. Then they wonder why students stall at Module 2. Here’s the fix I teach every course creator (and the thing my postgrad in curriculum design drilled into me)… Start with clearly defined,…
Read MoreHow to Create Automated Workflows for Purchases and Opt-Ins in Tekmatix
Every product you sell and every freebie people opt in to should have its own workflow. Here’s how to build purchase, opt-in and abandoned cart workflows in Tekmatix step by step, plus the prompt to let your AI build them for you.
Read MoreYou become who you spend the most time with… so who’s in your room?
I learned this the hard way. For years I thought I just needed to work harder. More hours. More hustle. More figuring it out on my own at 11pm with a cold cup of tea. But the biggest jumps in my business never came from working harder. They came from the people around me. Your…
Read MoreHow to Stop Scope Creep Before It Costs You (Lessons From 20 Years of Running a Service Business)
Scope creep, forgotten quotes and clients who pay late. The hard-won lessons, and the AI systems, that finally stopped them eating my profit.
Read MoreWant to Create Courses That People Actually WANT to Complete? Start With WHY They Want to Learn!
https://youtube.com/shorts/mMnb2FwXwzI?feature=share One of the biggest mistakes course creators, coaches and educators make is jumping straight into teaching WHAT they know, without understanding WHY their audience wants to learn it in the first place. Here’s the thing… Adults don’t just want information. They want TRANSFORMATION! They want to know how what you’re teaching will make their…
Read MoreHow to Clone Your Homepage 100x to Reach More Customers
Want a slightly ninja marketing strategy? Stop trying to make ONE homepage speak to absolutely everybody. Instead, create multiple highly targeted versions of your core page for the different audiences you serve. Think about it. If your business serves multiple locations, you could create pages specifically for: Or perhaps you serve multiple industries. Create versions…
Read MoreYou will ALWAYS have challenges in business. They just change.
https://www.youtube.com/post/UgkxWZZnoP5Q-xw6AKdwki6oE9nzNLlGLczZ Nobody tells you this when you start out, so let me be the one to say it… The challenges never stop. They just get different. And honestly? That’s the best part. Not all of them are fun. Some will make you feel sick. Some might even be legal (trust me, we’ve all been there).…
Read MoreHow to Run a Service-Based Business Using AI (Without Drowning in Admin, Quotes and Client Projects)
The six stages of running a service-based business, from packaging and pricing to quotes, signed agreements, payments and project tracking, and how AI can run the admin for you.
Read MoreHow to Warm Up a Cold Email List Without Hurting Deliverability
Haven’t emailed your list in months? Don’t blast it. Here is the 6-step way to re-engage a cold email list safely: confirm permission, verify addresses, start small, send a personal check-in, invite replies and monitor before sending more, plus the AI prompt that runs the warm-up in Tekmatix.
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