LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
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Your Event is Just the Beginning—The Real Money Comes AFTER!
Did you know that you often make more money AFTER your event than during it? Whether it’s a paid workshop or a free webinar, the real gold is in repurposing your content! 👉 Reflect today: Are you maximizing the value of every event you run? Here’s how to turn one event into long-term profit: 1️⃣…
Embrace Video and Conquer Fear
Still shying away from video? Waiting until you’re “ready,” or until your hair’s done, or until Mercury is in retrograde reversal mode?Let me lovingly nudge you with some truth… 👉 Reflect Today: How many sales, clients, or opportunities have you missed because you’ve been too afraid to press record?How many lives haven’t been changed simply…
Maximize Your Workshop Recording for Sales & Marketing!
Recording your events? Make sure you’re filming the RIGHT way based on how you plan to use it! 👉 Reflect today: Are you recording your content in a way that gives you the most flexibility for repurposing? Here’s how to get it right every time: 1️⃣ Portrait vs. Landscape—Choose Wisely!🎯 Social Media? Record in portrait…
Leverage ChatGPT for Free Traffic & Brand Authority
AI is now a powerful search engine—and if you train it properly, it will name you as an expert, link to your website, and send you leads on autopilot. 👉 Reflect today: Are you optimizing ChatGPT to drive free traffic, boost credibility, and attract clients who are actively searching for your expertise? How to Get…
Choosing Your Hero Offer: High-Ticket, Low-Ticket, or Mid-Ticket?
Your hero product—the main offer that you promote, market, and build your business around—is the foundation of your success. But should it be high-ticket, low-ticket, or somewhere in the middle? 👉 Reflect today: Is your business built around the right hero offer for your audience, income goals, and marketing strategy? Here’s how to decide:1️⃣ Low-Ticket…
Pro Tip: Use a Countdown Timer for Professional Event Recordings!
Ever watched a webinar replay and had to skip through awkward silence before the session actually starts? A countdown timer solves that! 👉 Reflect today: Are you setting up your events for easy replays & repurposing? Why You NEED a Countdown Timer in Your Slide Deck: 1️⃣ Smooth Start for Live & Recorded Events✔️ Keeps…
Tech Setup for Your Event: Streamlining Your Sales, Portal, and Automation
Ever wonder why my events run seamlessly, get glowing reviews, and continue making sales long after they end? Automation, baby! 👉 Reflect today: Do you have an automated follow-up system in place to maximize reviews, upsells, and future event registrations? Here’s What You Need to Automate After Your Event:1️⃣ Review Requests on Autopilot✔️ Automate an…
Marketing for Infinite Growth: Why You Can Never Overmarket and How to Reach Your Ideal Audience
There are 8 billion people on this planet. And guess what? New people are discovering your industry every single day. 👉 Reflect today: Are you holding back from marketing because you think you’re “overdoing it”? Or are you limiting your own success? Here’s Why You Can NEVER Over-Market:1️⃣ Your Audience is Always Changing✔️ New people…
Understanding Email Verification in TekMatix: Automating Your List Management for Compliance and Deliverability!
With email regulations tightening as of 1st February 2024, having a clean, verified list is essential to keep your domain safe from permanent suspension. Here’s what to know about TekMatix’s new automatic email verification process and how it helps you send confidently! 👉 Reflect Today: Are you sending emails to a verified list? Here’s how…
Design Your Workshop the Way Your Brain Works!
When mapping out your workshop, there’s no one-size-fits-all approach—you need to structure it in a way that makes sense to you! 👉 Reflect today: Are you a visual thinker or a detailed planner when structuring your content? Choose Your Best Planning Method:1️⃣ For Visual Creators✔️ Use slide decks to map out sections like a storyboard.✔️…