LATEST ARTICLES BY SARAH CORDINER

 

Published author and qualified industry leader in education & course creation

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Your Must-Have Pinned Video for Business Success

Ready to make your social media profile work for you? Here’s a simple but powerful tip: 📌 Create a Pinned Video Intro PostIntroduce yourself! Keep it casual:“Hey, I’m [Your Name], and I’m passionate about [What You Do]. I help [Your Audience] achieve [Their Goal] through my [Courses/Programs]. Want to learn more? Check out my Linktree!”…

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TikTok vs. YouTube: Should You Use TikTok’s New 30-Minute Video Feature? Pros, Cons & Strategy for Creators

With TikTok now allowing videos up to 30 minutes, it’s tempting to jump on board. But should you? Like all social media, TikTok is a grand experiment, and every feature is a new tool to test! Here’s my take on maximizing this shift in video length. 👉 Reflect Today: Are you making the most of…

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Crafting a Dynamic Feed: Mixing Tips, Self-Quotes, and Visuals for Broader Appeal

Variety is the spice of a standout social media presence! By mixing tips, videos, images, and self-quotes, you create a visually engaging feed that keeps your audience hooked and attracts a wider range of people. 👉 Reflect Today: Is your content diverse enough to captivate different types of viewers? Here’s How to Add Variety to…

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Connecting Through LinkedIn: Navigating Group Posts in a Tech-Driven World

Connecting Through LinkedIn: Navigating Group Posts in a Tech-Driven World If you’re targeting LinkedIn groups as part of your strategy, you may have noticed you can’t post directly to groups through most schedulers, including TekMatix. Unfortunately, LinkedIn doesn’t allow scheduling tools direct access to groups due to API restrictions. But there’s a creative workaround! 👉…

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