LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
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Stop Making Your URLs a Mouthful—Keep Your Slug Short and Sweet!
If you’re sharing your link on a podcast, stage, or social media, the last thing you want is a URL that sounds like a riddle from a cryptic crossword! ???? Reality Check: Your slug (the bit after the slash in your URL) needs to be simple, memorable, and easy to say. Here’s how to get…
Mastering Content Marketing: How to Get Found Online
Content marketing isn’t just about posting pretty images—it’s about sharing your knowledge and hacking search engines so people can easily find you. ???? Reflect today: Is your content helping people discover and engage with your brand? Here’s how to succeed in content marketing: Be Visible Share valuable content (videos, images, blogs) that allows your audience…
How to Boost Your Content Reach with Search-Friendly Titles!
Content marketing tip: Keep your blog and video titles straightforward and aligned with popular search phrases. The simplest, most “boring” titles often perform the best. Here’s how to make it work for you: ???? Reflect Today: Are your titles matching what people are actively searching for? Here’s how to capture that search traffic: Match Your…
The BIGGEST Source of FREE Traffic, Leads and Sales That EVERY Business Owner Is Missing
So many people are focussed on the instant gratification of a ‘like’ on social media, that they are completely missing out on THE most important and the BIGGEST source of free traffic that exists – BLOGGING!! Despite the rise of social media, Google and search engines are STILL the number 1 place that your customers…
How To Create or Update Your GOOGLE BUSINESS Profile so You Show Up in the Google Business Directory
How To Create or Update Your GOOGLE BUSINESS Profile so You Show Up in the Google Business Directory Google is one of the biggest search engines in the world. It will work FOR you if you let it. Your ‘Google My Business’ listing is free to list on Google and will allow people to find…