LATEST ARTICLES BY SARAH CORDINER

 

Published author and qualified industry leader in education & course creation

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How to Scale Your SaaS for Maximum Exit Value: MRR, Churn, and Customer Diversity Explained

Ready to take your business from fledgling to flourishing with a multi-million dollar valuation? Here’s what I learned from getting my SaaS valued at $15 million—and how you can start today. 👉 Reflect today: Are you building your business for long-term success—or just for survival? 1️⃣ Focus on Monthly Recurring Revenue (MRR)The first key metric…

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How to Sell More, Show Up Braver, and Scale Without Selling Your Soul (or Brushing Your Hair)

Let’s get real:If you want more sales, more visibility, and a more scalable business—you’re gonna need to face the camera. And I get it. You’d rather wrestle a raccoon than press record.But video isn’t optional anymore—it’s your ticket to trust, traction, and total domination online. 👉 Reflect today: Are you hiding behind perfection when connection…

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How to Build a Multi-Million Dollar Business from Day One

Ever wonder what makes a business worth millions? It’s not just about luck; it’s about building with strategy from the start. When my SaaS company was valued at $15 million in its first year, it wasn’t by chance. Here are some things you need to think about if you want to create a highly valuable,…

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