LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
Subscribe above to join my email community for up to date tips, information and guidance from me on creating online courses, education business development, education leadership, commercialising your expertise and creating and publishing your own profitable education-based products and services.
Using an Email Nurture Sequence to Convert Leads into Memberships
Let’s talk about a little piece of business magic that works quietly behind the scenes—your email nurture sequence. 👉 Reflect Today: Are your emails building trust, authority, and desire to work with you? Or are they sitting in inboxes like awkward dinner guests no one invited? Here’s your roadmap to turning readers into raving, paying…
Gamification in Courses: Do You Really Need It?
Let’s get real—when was the last time you signed up for a course and thought, “I really hope there’s a game in here”? Probably never. Most learners just want clear, actionable answers without unnecessary fluff. 👉 Reflect today: Are the features in your course genuinely enhancing the learning experience, or are they just adding complexity?…
Leverage ChatGPT for Free Traffic & Brand Authority
AI is now a powerful search engine—and if you train it properly, it will name you as an expert, link to your website, and send you leads on autopilot. 👉 Reflect today: Are you optimizing ChatGPT to drive free traffic, boost credibility, and attract clients who are actively searching for your expertise? How to Get…
Know Your Numbers – The Key to Your Business Success!
Most entrepreneurs don’t hit their income goals because they don’t even know what those goals are—or how many people they need to reach to make them happen. Sales is math, not magic! 👉 Reflect today: Do you know exactly how many people need to see your offer to hit your revenue goal? Here’s How to…
Choosing Your Hero Offer: High-Ticket, Low-Ticket, or Mid-Ticket?
Your hero product—the main offer that you promote, market, and build your business around—is the foundation of your success. But should it be high-ticket, low-ticket, or somewhere in the middle? 👉 Reflect today: Is your business built around the right hero offer for your audience, income goals, and marketing strategy? Here’s how to decide:1️⃣ Low-Ticket…
You’re Not Failing—You’re Just Not Visible Enough: The Real Reason Your Sales Are Low
If you’re sitting there thinking, “Why am I not making more sales?” or “Maybe my product just isn’t good enough…” I’m here to throw that nonsense out the window for you with a loving boot up the strategy. 👉 Reflect Today: Are you actually giving your business enough chances to be seen? Are you treating…
How to Create a Nurture Sequence That Sells While You Sleep (Without Sounding Salesy)
Want people to look forward to opening your emails? Want to sell consistently without being pushy? Then this right here is your golden ticket, my friend 💌 👉 Reflect Today: Are your emails valuable enough that people would forward them to a friend? Or are you ghosting your list out of fear of unsubscribes? Let’s…
Stop Waiting for Perfect: Start Anyway, Start Now
If you’re waiting for the perfect logo, perfect time, perfect body, perfect life situation to finally launch your thing—spoiler alert—you’ll be waiting forever. 👉 Reflect Today: What has “waiting for the right time” already cost you? How many people could you have helped if you started 6 months ago? Let me lovingly drop some truth:…
Kickstart Your Journey: Day One to Success with the Concept to Course Program
Let me say this loud and clear for anyone starting out… 👉 Reflect Today: Are you judging your Day 1 against someone else’s Year 10 highlight reel? You scroll through your feed and see all the “perfect” pages, flashy funnels, polished brands—and you think, “I’m not there yet… so why even start?” Well here’s the…
Why You Should Add Captions to Every Video: Don’t Lose 80% of Your Audience!
You could have the most incredible video in the world… but if you miss this ONE thing, most people won’t even see it. 👉 Reflect Today: Are you uploading videos without captions and wondering why they’re not performing? Well, here’s your wake-up call: 80% of people watch videos with the sound OFF.Yes, 80%! And we…