LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
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Fall Back in Love with Your Business: The Fun and Flexible Power of Membership Models
Fall Back in Love with Your Business: The Fun and Flexible Power of Membership Models After more than seven years of running a membership, I can confidently say—this is the business model I’m most glad I pursued. It’s flexible, creative, and allows you to make a lasting impact on your members while transforming your bottom…
How Much Should You Charge for a Membership with Live Coaching?
How Much Should You Charge for a Membership with Live Coaching? Got a membership that’s all about you and live coaching calls? Here’s the secret to pricing it right: Incentivize people to join by making it a better deal than your one-on-one sessions! 💡 👉 Reflect today: Is your membership priced to attract and retain…
How to Boost Retention and Maximize Customer Lifetime Value in Your Membership Subscriptions
How to Boost Retention and Maximize Customer Lifetime Value in Your Membership Subscriptions If you’re running a membership where people pay a weekly or monthly fee, the key to growth is keeping your members engaged for as long as possible. Retention is much more profitable than constantly finding new customers! 👉 Reflect today: Are you…
Why You Should Get a Business Valuation (Even if You’re Not Selling Yet)
Why You Should Get a Business Valuation (Even if You’re Not Selling Yet) Here’s the thing about valuations—they’re only meaningful if someone’s willing to pay the price. Whether it’s for a property or a business, a valuation is just an educated guess until the market speaks. 👉 Reflect today: Are you running your business in…
Do You Need to Create New Content Every Month for Your Membership?
Do You Need to Create New Content Every Month for Your Membership? The short answer: No, you don’t! If you’re running a membership, you don’t have to burn yourself out creating new content every single month. Memberships allow you to charge a monthly fee for ongoing access to what you’ve already created—on autopilot. 👉 Reflect…
How Membership Programs Can Anchor Recurring Revenue
How Membership Programs Can Anchor Recurring Revenue One-off products require endless marketing, promotion, and hustle—sell it, deliver it, and then start the cycle all over again. It’s exhausting, and let’s face it, it’s unpredictable! 📉 Some months, you’ve got booming sales; other months, revenue can hit rock bottom. But with a membership model, you sell…