LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
Subscribe above to join my email community for up to date tips, information and guidance from me on creating online courses, education business development, education leadership, commercialising your expertise and creating and publishing your own profitable education-based products and services.
What Makes You Weird is What Makes You Rich
When it comes to building your personal brand, the quirks that set you apart are your greatest assets. What you’ve been told to tone down is often the very thing that will make you unforgettable—and profitable. Here’s why embracing your “weird” matters: Reasons to Lean Into Your Uniqueness Your Childhood Criticism is Your SuperpowerThe thing…
How to Become the Go-To Name in Your Industry (and Stay Unignorable)
If people don’t know you exist, you can’t help them. And in today’s noisy digital world, the real danger isn’t being disliked—it’s being invisible. The good news? Becoming the most visible, trusted, and memorable name in your niche is completely doable, and you don’t need a giant PR budget to pull it off. The Secret…
The Power of Visibility: You Will Change Lives
There’s something magical that happens the moment you stop hiding and start showing up. Not polished.Not perfect.Just present. When you speak your truth, share your story, and lead with purpose—you don’t just grow your brand… you change lives. And yes, that includes your own. You’re Not Just Creating Content. You’re Creating Ripples. Every video. Every…
Create Your IP Framework: Become the Go-To Expert in Your Industry
Ever struggled to explain what you actually do in a way that stands out?Do you feel like you have all this brilliance inside—but when it comes to describing it, things just… fall flat? You’re not alone. In a sea of sameness, it’s not always easy to articulate your magic in a way that makes people…
How to Build a Personal Brand That Feels Like YOU (And Actually Attracts Dream Clients)
If you think your brand is just your logo and colour palette… darling, we need to have a chat. 👉 Reflect today: What are your last 10 posts saying about you?If a stranger scrolled them — would they hire you, follow you, or run away? Here’s the truth most “branding experts” won’t tell you: 1️⃣…
From Spam Attack to Smart SaaS: Lessons from a $34K Mistake
Here’s a personal story you need to hear if you’re launching your SaaS, or really any business: 👉 Reflect today: Are you protecting your platform from scammers and freeloaders before it’s too late? 1️⃣ Turn Off Auto-Contact UploadsWhen you start, people may abuse your system by uploading fake contacts and spamming. Learn how to set…
Why Marketing Is the Most Powerful Way to Build Your Legacy and Grow Your Business
What if marketing wasn’t another chore… but your greatest opportunity for self-expression? 👉 Reflect Today: Are you hiding from marketing — or are you using it as the stage it was always meant to be? Here’s why marketing becomes magical when you see it through the right lens: 1️⃣ It’s Not a Task — It’s…
Marketing as Your Stage: Share Who You Are, Not Just What You Sell
If you’ve ever sighed and thought, “Ugh, I have to do marketing again…” — this one’s for you. Marketing isn’t another task on your list. It’s not a chore. It’s not even about selling. 👉 Reflect Today: What if marketing was actually the most powerful form of self-expression you have? Let me flip the switch…
How to Turn Your Weirdness into Wealth (Your Unique Superpower!)
Ever been told you’re “a bit too much”? That you’re too loud, too weird, too out there? Guess what? That’s your superpower! The very thing that makes people raise an eyebrow is actually your ticket to success. 👉 Reality Check: Your uniqueness—the thing people criticize or tell you to tone down—is exactly what makes you…
Stand Out and Get Noticed: Why Your Business Card Needs Your Face and a QR Code
Networking events are gold mines for connections, but how do you ensure people remember you? It’s all about creating a business card that’s as memorable as your first impression. 👉 Reflect today: Is your business card working hard enough to keep you in people’s minds after the event? Here’s How to Make Your Business Cards…