LATEST ARTICLES BY SARAH CORDINER
Published author and qualified industry leader in education & course creation
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How to Get More Free Traffic by Creating Searchable Content Online
Around 80% of the income I’ve generated over my 20+ years in business has come from something ridiculously simple: Posting content online. No massive advertising budget. No huge fancy marketing team. Just me and my fake fingernails going clippity-clap on a keyboard. And today? It’s easier than ever. Because you’ve now got AI helping you…
How to Use Organic Content Marketing to Drive Free Traffic & Sales
Organic marketing. Yes, really. My Google Analytics shows very clearly that over 70% of my traffic and leads come from organic content. Not ads.Not partnerships.Not hacks. Content. And not just in the last 12 months.Consistently. For over a decade. Let’s break this down properly. 1️⃣ What Is Organic Content, Really? Organic content is anything you…
How to Grow Your Business Without Paying for Ads
Here’s a question every business owner should ask themselves: How can I get in front of more of my ideal customers… without spending thousands on advertising? For many new businesses… The answer isn’t Facebook Ads. Or Google Ads. It’s organic marketing. Because before you spend money buying attention… Learn how to earn it. Here’s what…
How to Use AI for Email Marketing, Inbox Management and CRM Automation
If you don’t have email marketing in place, you are leaving money on the table. You can create brilliant social media content, attract followers and get plenty of attention—but if you’re not moving those people onto your email list, you’re building your business on borrowed land. Algorithms change. Platforms disappear. Reach drops. But your email…
Why Visibility Wins Now (And Why You Can’t Be Quiet Anymore)
Let’s be very clear about what’s actually happening right now. 1️⃣ AI Is Now Sending Traffic There is a brand-new acquisition line called AI-referred traffic. People are literally typing into ChatGPT:“Who’s the best course creation coach in Australia?” If there isn’t enough content by you on that topic, AI won’t refer you.It’s that simple. 2️⃣…
How to Get More Leads and Sales with Organic Marketing in 2026
Are you ready or are you READY? Because here is the number one biggest, most effective marketing method that has not only worked for me in the last 12 months… but has consistently been my highest source of leads and traffic for the last 15 years that I’ve been able to track through analytics. And…
How I Generated Millions Without Ads (And What Most Business Owners Get Wrong)
Over the last 20 years, more than 80% of the millions of dollars I’ve made has come from organic and content marketing. Not ads.Not viral hacks.Not gimmicks. Just consistent marketing fundamentals done properly.And this is exactly what I taught inside my AI Marketing Bootcamp.Because here’s the thing most people misunderstand about marketing… They think they…
How to Make Sales Without Paid Ads (Using Organic Content + Email Marketing)
Let me say this clearly. Until very recently, I did not run paid ads. Not one. All of the millions of dollars I’ve earned came from free marketing methods. Organic content.Lead magnets.Email marketing.Consistent calls to action. That’s it. Here’s how it works. 1️⃣ Create Organic Content That AttractsYou put helpful content out into the world:…
Why TikTok, Search & AI Are Now Sending You Customers (Whether You Like It or Not)
This is one of the biggest shifts most business owners still haven’t clocked yet. 1️⃣ TikTok Is No Longer Just Dancing TikTok is an education platform now. I follow heaps of topics on TikTok purely to learn.I search.I watch tutorials.I consume educational content. People are actively using social platforms as search engines, not just entertainment…
Want to Hack the Internet and Multiply Your Leads?
Start Building Your Spider Web of Content Still telling yourself you’ll “start marketing properly” once the budget allows?Still waiting for a team, a funnel, or an ad spend? Let me lovingly call that out:You don’t need more money.You need more content strategy. I see you, legend. You’ve got so much value to share. You’ve got…